Busy Book for Toddlers 1-3
PassBusy Book for Toddlers 1-3 scores 65 out of 100, a Pass. Shoppers spend an estimated $1.9M a year here, search demand grew +18.5% this quarter, and an estimated 1.9% of orders come back.
- Flapen Score
- 65 / 100Top 3% of 3,143 Toys & Games niches · +19 vs the category median of 4665
- Market size
- $1.9M/yr3.1M searches / yr
- 90-day growth
- +18.5%search demand this quarter
- Competition
- 40%top-5 click share · 41 brands · 81 sellers
Flapen Score
Busy Book for Toddlers 1-3 against its category
The dotted line is the Toys & Games average. Past it, Busy Book for Toddlers 1-3 is stronger. Inside it, weaker.
Market
The Busy Book for Toddlers 1-3 market on Amazon at a glance
Shoppers on Amazon United States searched for Busy Book for Toddlers 1-3 3.1M times last year and spent an estimated $1.9M. The top 5 brands take 48% of clicks. Demand peaks in Jul. Flapen scores it 65 out of 100, a Pass.
01 · Demand
An estimated 3.0% of those searches ended in a purchase.
Shoppers searched for this 3.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +18.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.9M a year.
- Searches, last 12 months
- 3.1M
- Growth, 90 days vs prior 90
- +18.5%
- Conversion, latest week
- 3.0%
- Market size, estimated
- $1.9Ma year
- Peak month
- July2.4× the quietest month
- Top search term
- busy book for toddlers 1-3680K searches a year
02 · Price
A sale here is worth $19.97.
Listings sell for $19.97 on average, from $8.64 to $29.27. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,000 to 2,500 of them. At $19.97 that is $40K to $50K a year per listing.
- Average price
- $19.97inside the $15 to $100 sweet spot
- Price range
- $8.64–$29.27
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- $40K–$50K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #77 within Early Development & Activity Toys. It carries 2,027 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 100%
- Out of stock, average day
- 6.9%
- Average rank
- #77in Early Development & Activity Toys
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 2,027per listing
- Listings tracked
- 51
04 · Newcomers
11 of last year's 14 launches cleared the first-year sales bar.
14 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 14
- Successful launches
- 11Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Busy Book for Toddlers 1-3 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.
Brands
41 rising
Sellers
81
Top-5 brand share
48%
Top 20: 85%
Top-5 click share
40%
Top 20: 77%
Open market
45%
- Brand 112%
- Brand 212%
- Brand 311%
- Brand 47%
- Brand 56%
- Brand 66%
Demand
Busy Book for Toddlers 1-3 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 2.4×
Search terms
Top Busy Book for Toddlers 1-3 search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- busy book for toddlers 1-3680K/yr
- busy book660K/yr
- toddler busy book267K/yr
- busy book for babies 6-12 months143K/yr
- toddler activity book194K/yr
- activity books for toddlers 1-3146K/yr
- baby busy book104K/yr
- montessori busy book143K/yr
- busy book for 1 year old129K/yr
- busy book for toddlers 3-5140K/yr
Reviews and returns
What reviews say buyers love and hate about Busy Book for Toddlers 1-3
We read the reviews and the return reasons for every product selling here.
“Really small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
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FAQ
Common Busy Book for Toddlers 1-3 questions
Answered from the same tracked data.