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Busy Board for 1+ Year Old Boy

Fail

Shoppers spend an estimated $0 a year here, so Busy Board for 1+ Year Old Boy is a Fail.

Flapen Score
27
27 / 100
Ranks 3,046 of 3,143 Toys & Games niches · −19 vs the category median of 46
Market size
$0/yr4K searches / yr
90-day growth
-2.5%search demand this quarter
Competition
100%top-5 click share · 3 brands · 6 sellers

Flapen Score

Busy Board for 1+ Year Old Boy against its category

The dotted line is the Toys & Games average. Past it, Busy Board for 1+ Year Old Boy is stronger. Inside it, weaker.

27Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Busy Board for 1+ Year Old Boy market on Amazon at a glance

Shoppers on Amazon United States searched for Busy Board for 1+ Year Old Boy 4K times last year and spent an estimated $0. All 3 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 27 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 4K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -2.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
4K
Growth, 90 days vs prior 90
-2.5%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
December5.5× the quietest month
Top search term
busy board for 1 year old boy4K searches a year

02 · Price

A sale here is worth $32.65.

Listings sell for $32.65 on average, from $19.52 to $39.34. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $32.65 that is $0 to $3K a year per listing.

Average price
$32.65inside the $15 to $100 sweet spot
Price range
$19.52–$39.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.7% of listings are out of stock. The average listing ranks #165 within Musical Toys. It carries 1,202 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
11.7%
Average rank
#165in Musical Toys
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
1,202per listing
Listings tracked
3

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
19 months

Products

Top Busy Board for 1+ Year Old Boy products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

3 rising

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 138%
  • Brand 232%
  • Brand 329%

Demand

Busy Board for 1+ Year Old Boy search demand

Weekly searches over the year, seasonality beneath. Pick a range.

350250Spike '24Black Friday '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 5.5×

Reviews and returns

What reviews say buyers love and hate about Busy Board for 1+ Year Old Boy

We read the reviews and the return reasons for every product selling here.

44%of positive reviews mention “Fun/Entertainment Experience”
30%of negative reviews mention “Size-Overall”
2.0%of orders come back
“the board is a bit smaller than I anticipated”
A buyer, on “Size-Overall”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Busy Board for 1+ Year Old Boy questions

Answered from the same tracked data.