Brooklyn 99
a small market ($18K/yr) — Brooklyn 99 doesn't clear our bar today.
Flapen Score
Ranks 2,055 of 3,143 Toys & Games niches · −5 vs the category median of 46
Is Brooklyn 99 profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Brooklyn 99 is a $18K/yr Amazon United States market (54K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 41/100.
Brooklyn 99: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -17.5% over the last 90 days and 2.2% of searches end in a purchase.
$18K
revenue / yr
Who owns the niche?
The top 5 brands hold 71% of demand, so 29% of the market is open.
29%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 30 products
Top Brooklyn 99 products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Funko POP! TV: Brooklyn Nine-Nine - Terry w/Yogurt
- Price
- $9.54
- Rating
- 4.8/5
- Reviews
- 244
- Age
- 1y ago
Funko POP TV: Brooklyn Nine Nine - Stressed Amy Santiago - Collectable Vinyl Figure - Gift Idea - Official Merchandise - for Kids & Adults - TV Fans - Model Figure for Collectors and Display
- Price
- $12.58
- Rating
- 4.8/5
- Reviews
- 174
- Age
- 1y ago
Funko POP! TV: Brooklyn Nine-Nine - Charles
- Price
- $8.98
- Rating
- 4.7/5
- Reviews
- 230
- Age
- 1y ago
JXGZSO 2 Pairs Cool Cool No Doubt No Doubt Socks Fans Gift (Cool No Doubt)
- Price
- $14.36
- Rating
- 4.6/5
- Reviews
- 16
- Age
- 5y ago
Little People Collector Brooklyn Nine-Nine TV Series Special Edition Set for Adults & Fans 4 Figures in Display Package
- Price
- $23.55
- Rating
- 4.9/5
- Reviews
- 220
- Age
- 3y ago
Trending
90-day click momentum
Pop Threads Brooklyn 99 Inspired Infant Bodysuit for Cool Babies Grey 6M
- Price
- $14.99
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3y ago
BWWKTOP Brooklyn Comedy TV Show Tote Bag Jack Fans Gifts I Want It That Way Inspired Shoulder Bag Brooklyn Merchandise (12345 TG)
- Price
- $17.07
- Rating
- 5.0/5
- Reviews
- 12
- Age
- 3y ago
JXGZSO 2 Pairs Cool Cool No Doubt No Doubt Socks Fans Gift (Cool No Doubt)
- Price
- $14.36
- Rating
- 4.6/5
- Reviews
- 16
- Age
- 5y ago
LEVLO Brooklyn 99 Canvas Tote Bag - Tv Gina Fans Gift Jake Reusable Grocery Bag - Merchandise
- Price
- $15.88
- Rating
- 4.4/5
- Reviews
- 6
- Age
- 2y ago
VAMSII Brooklyn Inspired Gift Please Do Not Disturb Im Watching B-99 Gift For TV Show Fans
- Price
- $13.63
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago
Newest
by launch dateVAMSII Brooklyn Inspired Gift Please Do Not Disturb Im Watching B-99 Gift For TV Show Fans
- Price
- $13.63
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago
Funko POP! TV: Brooklyn Nine-Nine - Terry w/Yogurt
- Price
- $9.54
- Rating
- 4.8/5
- Reviews
- 244
- Age
- 1y ago
Funko POP TV: Brooklyn Nine Nine - Stressed Amy Santiago - Collectable Vinyl Figure - Gift Idea - Official Merchandise - for Kids & Adults - TV Fans - Model Figure for Collectors and Display
- Price
- $12.58
- Rating
- 4.8/5
- Reviews
- 174
- Age
- 1y ago
Funko POP! TV: Brooklyn Nine-Nine - Charles
- Price
- $8.98
- Rating
- 4.7/5
- Reviews
- 230
- Age
- 1y ago
Funko POP! & Buddy: Brooklyn Nine-Nine - Captain Holt w/Dog
- Price
- $17.96
- Rating
- 4.8/5
- Reviews
- 394
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
Brands
21 rising
Sellers
55
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
54%
Top 20: 92%
Open market
24%
- Funko42%
- JXGZSO10%
- NBC8%
- Little People COLLECTOR6%
- ZCXDF6%
- TOPBIRD5%
Brooklyn 99 demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 9.6×
Top Brooklyn 99 search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- brooklyn 99 merch23K/yr
- brooklyn 99 funko pop13K/yr
- brooklyn nine nine merch4K/yr
- funko pop brooklyn 997K/yr
- brooklyn 99 gifts3K/yr
- brooklyn 99 merchandise3K/yr
- brooklyn nine-nine merch963/yr
What reviews say buyers love and hate about Brooklyn 99
What buyers mention most, as a share of all reviews.
What buyers love
100% of reviews“My grandson loved his gift for Christmas”
“Fit is great”
“Everything I expected”
“has held up to multiple washings”
“The item it self is perfect”
What buyers complain about
100% of reviews“he died and ive missed him since the day he died”
“the design is already damaged”
“Poor quality”
Brooklyn 99 return rate & reasons
Why buyers send it back, as a share of all return requests.
2.1%
Return rate
56%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Brooklyn 99 questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
