Boys Craft
FailShoppers spend an estimated $40K a year here, so Boys Craft is a Fail.
- Flapen Score
- 49 / 100Top 33% of 3,143 Toys & Games niches · +3 vs the category median of 4649
- Market size
- $40K/yr39K searches / yr
- 90-day growth
- +1.5%search demand this quarter
- Competition
- 51%top-5 click share · 22 brands · 71 sellers
Flapen Score
Boys Craft against its category
The dotted line is the Toys & Games average. Past it, Boys Craft is stronger. Inside it, weaker.
Market
The Boys Craft market on Amazon at a glance
Shoppers on Amazon United States searched for Boys Craft 39K times last year and spent an estimated $40K. The top 5 brands take 56% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 5.4% of those searches ended in a purchase.
Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved +1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.
- Searches, last 12 months
- 39K
- Growth, 90 days vs prior 90
- +1.5%
- Conversion, latest week
- 5.4%
- Market size, estimated
- $40Ka year
- Peak month
- December7.4× the quietest month
- Top search term
- crafts for 8 year old boys14K searches a year
02 · Price
A sale here is worth $18.95.
Listings sell for $18.95 on average, from $6.88 to $34.05. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $18.95 that is $0 to $2K a year per listing.
- Average price
- $18.95inside the $15 to $100 sweet spot
- Price range
- $6.88–$34.05
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 1.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #41 within Craft Kits. It carries 3,781 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.3%
- Average rank
- #41in Craft Kits
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 3,781per listing
- Listings tracked
- 32
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Boys Craft products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Tara Toys Minecraft Pixel Art Bead Kit Activity 800 Beads
- Price
- $8.08
- Rating
- 4.7/5
- Reviews
- 1,213
- Age
- 2y ago

Klutz Lego Gear Bots Science/STEM Activity Kit for 8-12 years
- Price
- $21.27
- Rating
- 4.6/5
- Reviews
- 12,203
- Age
- 6y ago

Creativity for Kids Paper Airplane Kit Make 20 Airplanes
- Price
- $6.88
- Rating
- 4.4/5
- Reviews
- 4,505
- Age
- 13y ago

Klever Kits 4 DIY Wooden Race Cars-Build & Paint Your Own Wood Craft Kit 4 Race Cars Toy Easy to Assemble Arts Crafts Kit Birthday Party Presents for Kids Boys and Girls
- Price
- $16.04
- Rating
- 4.6/5
- Reviews
- 1,830
- Age
- 3y ago

Dan&Darci Kids Rock Painting Kit - Glow in The Dark - Gifts Arts & Crafts for Boys and Girls Ages 6-12 - Craft Activities Kits - Creative Art Toys for 6 7 8 9 10 11 & 12 Year Old Kid
- Price
- $12.74
- Rating
- 4.7/5
- Reviews
- 31,422
- Age
- 3y ago
Trending
estimated 90-day click momentum
DIY Wooden Magnet 36 Art Craft Supplies Painting Kit for Kids Ages 4-8 8-12
- Price
- $9.51
- Rating
- 4.6/5
- Reviews
- 1,536
- Age
- 2y ago

Snap Circuits Flight Deck Science/STEM Toy kit | Ages 8+ | Construction Gift for Boys and Girls
- Price
- $18.92
- Rating
- 4.5/5
- Reviews
- 627
- Age
- 2y ago

jackinthebox Poke Art Animals Crafts Kits for Kids Boys & Girls Ages 4-8
- Price
- $17.91
- Rating
- 4.5/5
- Reviews
- 1,171
- Age
- 1y ago

Smartivity Robotic Mechanical Hand STEM Toy for Kids 8-14
- Price
- $28.67
- Rating
- 4.6/5
- Reviews
- 3,826
- Age
- 6y ago

Poraxy STEM Kits for Kids 8-10 STEM Toys for Boys Ages 8-13 Remote Control Car Wooden 3D Puzzles Science Kits 8-12 Projects Building Model Birthday Gifts for 9 11 14 Year Old Teen Boys Girls
- Price
- $13.67
- Rating
- 4.3/5
- Reviews
- 590
- Age
- 2y ago
Newest
by launch date
Skillmatics Aqua Puffs 3D Art Kit Animals Mess-Free Paint by Number Kit
- Price
- $19.97
- Rating
- 4.6/5
- Reviews
- 1,606
- Age
- 1y ago

Crayola Marker Airbrush Spray Art Kit 8 Washable Markers 5 Stencils
- Price
- $18.96
- Rating
- 4.8/5
- Reviews
- 1,327
- Age
- 1y ago

STEM Toys for Ages 8-13 Remote Control Model Car Building Science Kits
- Price
- $13.39
- Rating
- 4.3/5
- Reviews
- 319
- Age
- 1y ago

jackinthebox Poke Art Animals Crafts Kits for Kids Boys & Girls Ages 4-8
- Price
- $17.91
- Rating
- 4.5/5
- Reviews
- 1,171
- Age
- 1y ago

Dan&Darci Aqua Fairy Water Gel Kit for Kids - Gifts for Girls - Magic Elf Toy Kits - Waters Pets - DIY Squishy Maker Set - Craft for Kids - Make Your Own Squishies Toys Crafts - Gifts for Boys & Girls
- Price
- $24.09
- Rating
- 4.7/5
- Reviews
- 3,031
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
22 falling
Sellers
71
Est. top-5 brand share
56%
Top 20: 98%
Est. top-5 click share
51%
Top 20: 87%
Open market
37%
- Tara Toys14%
- Klutz12%
- Creativity for Kids11%
- Dan&Darci10%
- Klever Kits9%
- Skillmatics7%
Demand
Boys Craft search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 7.4×
Search terms
Top Boys Craft search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- crafts for 8 year old boys14K/yr
- boys craft14K/yr
- crafts for 10 year old boys7K/yr
- kids crafts 8-12 boys3K/yr
- crafts for boys ages 10-121K/yr
Reviews and returns
What reviews say buyers love and hate about Boys Craft
We read the reviews and the return reasons for every product selling here.
“we are unable to assemble”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Boys Craft questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








