Bluey Jewelry
FailThe top 5 brands take 97% of clicks, so Bluey Jewelry is a Fail.
- Flapen Score
- 34 / 100Ranks 2,731 of 3,143 Toys & Games niches · −12 vs the category median of 4634
- Market size
- $41K/yr95K searches / yr
- 90-day growth
- -19.1%search demand this quarter
- Competition
- 66%top-5 click share · 8 brands · 30 sellers
Flapen Score
Bluey Jewelry against its category
The dotted line is the Toys & Games average. Past it, Bluey Jewelry is stronger. Inside it, weaker.
Market
The Bluey Jewelry market on Amazon at a glance
Shoppers on Amazon United States searched for Bluey Jewelry 95K times last year and spent an estimated $41K. The top 5 brands take 97% of clicks. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 3.4% of those searches ended in a purchase.
Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -19.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.
- Searches, last 12 months
- 95K
- Growth, 90 days vs prior 90
- -19.1%
- Conversion, latest week
- 3.4%
- Market size, estimated
- $41Ka year
- Top search term
- bluey earrings30K searches a year
02 · Price
A sale here is worth $13.01.
Listings sell for $13.01 on average, from $5.05 to $24.77. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $13.01 that is $1K to $3K a year per listing.
- Average price
- $13.01under the $15 to $100 sweet spot
- Price range
- $5.05–$24.77
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,271 within Dress-Up Accessories. It carries 846 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #1,271in Dress-Up Accessories
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 846per listing
- Listings tracked
- 22
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Bluey Jewelry products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 31, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
LUV HER Bluey Hypoallergenic Earrings for Girls Ages 4+ - Safe Stud & Fishhook Styles - Jewelry Gift for Sensitive Ears & Cartoon Lovers Two Pairs
- Price
- $9.17
- Rating
- 4.5/5
- Reviews
- 104
- Age
- 1y ago

LUV HER Bluey Hypoallergenic Earrings for Girls Ages 4+ - Safe Stud & Fishhook Styles - Jewelry Gift for Sensitive Ears & Cartoon Lovers Four Pairs
- Price
- $12.84
- Rating
- 4.5/5
- Reviews
- 104
- Age
- 1y ago

LUV HER Bluey Hypoallergenic Earrings for Girls Ages 4+ - Safe Stud & Fishhook Styles - Jewelry Gift for Sensitive Ears & Cartoon Lovers 6 Pairs
- Price
- $12.14
- Rating
- 4.6/5
- Reviews
- 201
- Age
- 1y ago

LUV HER Bluey Girls BFF 6 Piece Toy Jewelry Box Set with 2 Rings 2 Bead Bracelets and Snap Hair Clips Ages 3+
- Price
- $8.21
- Rating
- 4.8/5
- Reviews
- 2,162
- Age
- 3y ago

LUV HER Bluey Girls Jewelry Set - Dress up 3 Piece Toy Jewelry Box Set with Bead Necklace Bracelet and Ring - Play Accessories - Ages 3+
- Price
- $12.55
- Rating
- 4.7/5
- Reviews
- 326
- Age
- 1y ago
Trending
estimated 90-day click momentum
Bluey Beauty Set - Makeup Bundle with Eye Shimmer Palette Nail Polish Lip Gloss Appplicator Brush Plus Stickers More | Bluey Cosmetic Dress Up Accessories
- Price
- $13.92
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Me&Hz Fashion Blue Earrings Dangle Drop Royal Blue Tassel Earrings for Women Sapphire Fringe Druzy Studs Bohemian Statement September Earring Birthday Party Jewelry Gift
- Price
- $12.20
- Rating
- 4.6/5
- Reviews
- 10,665
- Age
- 8y ago

Bluey Lip Gloss Bundle for Girls 6 Pack of Glosses for Lips in Assorted Flavors Plus Stickers More | Bluey Party Favors for Kids
- Price
- $11.98
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 6mo ago

Bluey Pendant Necklace and Fish Hook Earrings Set Official License Fashion
- Price
- $20.09
- Rating
- 4.5/5
- Reviews
- 15
- Age
- 8mo ago

LUV HER Bluey Hypoallergenic Earrings for Girls Ages 4+ - Safe Stud & Fishhook Styles - Jewelry Gift for Sensitive Ears & Cartoon Lovers Two Pairs
- Price
- $9.17
- Rating
- 4.5/5
- Reviews
- 104
- Age
- 1y ago
Newest
by launch date
Bluey Beauty Set - Makeup Bundle with Eye Shimmer Palette Nail Polish Lip Gloss Appplicator Brush Plus Stickers More | Bluey Cosmetic Dress Up Accessories
- Price
- $13.92
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Bluey Lip Gloss Bundle for Girls 6 Pack of Glosses for Lips in Assorted Flavors Plus Stickers More | Bluey Party Favors for Kids
- Price
- $11.98
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 6mo ago

Bluey Pendant Necklace and Fish Hook Earrings Set Official License Fashion
- Price
- $20.09
- Rating
- 4.5/5
- Reviews
- 15
- Age
- 8mo ago

Bingo and Bluey Earrings for Girls Official License Stud Earrings 2 Pairs
- Price
- $15.18
- Rating
- 4.6/5
- Reviews
- 27
- Age
- 11mo ago

Bluey Sparkle Bracelet Making Kit 4 Reversible Bracelets with Easy Closure 100+ Traditional and Puffy Resin Stickers DIY Bluey Jewelry Arts and Crafts for Kids Age 8-12 Toddler Gifts
- Price
- $8.23
- Rating
- 4.7/5
- Reviews
- 165
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 rising
Sellers
30
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
66%
Top 20: 98%
Open market
2%
- LUV HER78%
- Bluey8%
- HER7%
- Horizon Group USA3%
- Mini Treasures1%
- Townley Girl1%
- Open — no brand owns it (2 brands, 2%)
Demand
Bluey Jewelry search demand
Weekly searches over the year. Pick a range.
Search terms
Top Bluey Jewelry search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bluey earrings30K/yr
- bluey jewelry26K/yr
- bluey earrings for girls12K/yr
- bluey nails7K/yr
- bluey makeup kit for kids10K/yr
- bluey for teens6K/yr
- bluey earrings for women4K/yr
Reviews and returns
What reviews say buyers love and hate about Bluey Jewelry
We read the reviews and the return reasons for every product selling here.
“Broke right away”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bluey Jewelry questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








