Bluey Coloring Book

Shoppers searched for this 293K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.1% of those searches ended in a purchase. Searches in the last 90 days moved -21.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $578K a year.

Searches, last 12 months

293K

Growth, 90 days vs prior 90

-21.4%

Conversion, latest week

15.1%

Market size, estimated

$578Ka year

Top search term

bluey coloring book154K searches a year

Listings sell for $13.08 on average, from $4.95 to $24.84. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At $13.08 that is $33K to $39K a year per listing.

Average price

$13.08under the $15 to $100 sweet spot

Price range

$4.95–$24.84

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

2,500–3,000

Revenue per listing a year

$33K–$39K

Returns

1.0%of orders · Amazon United States median 2.1%

53% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #275 within Craft Kits. It carries 4,493 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

53%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#275in Craft Kits

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

4,493per listing

Listings tracked

19

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

36 months