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Blaziken

a small market ($12K/yr) — Blaziken doesn't clear our bar today.

Flapen Score

43
Skip it

Ranks 1,838 of 3,143 Toys & Games niches · −3 vs the category median of 46

Market size 3Growth 20Conversion 15Competition 65Returns 98Price range 81Avg price 91Brand share 8Review moat 94Quality gap 47
This niche Category average · 3,143 niches

Is Blaziken profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Blaziken is a $12K/yr Amazon United States market (48K searches/yr). The top 5 brands hold 97% of demand. Verdict: Skip it — 43/100.

Blaziken: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -9.6% over the last 90 days and 1.2% of searches end in a purchase.

$12K

revenue / yr

Units sold / yr1K
Search volume / yr-9.6%48K
Conversion rate1.2%
Avg price$21.30

Who owns the niche?

The top 5 brands hold 97% of demand, so 3% of the market is open.

3%

open market share

Brands · sellers7 · 115
Top-5 product click share46%
Open market3%
Avg brand age32 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 25 products

Sponsored placement28%
New entrants (1y)5· 1 succeeded
Avg rating4.5★
Avg reviews114

Top Blaziken products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

$0$375$749$1K$1K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

7 rising

Sellers

115

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

46%

Top 20: 96%

Open market

1%

  • Pokémon66%
  • タカラトミー(TAKARA TOMY)11%
  • BANDAI9%
  • Funko8%
  • Crystalcommerce3%
  • PokaStore2%
  • Open — no brand owns it (1 brand, 1%)

Blaziken demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume48KCVR1.2%Products25Brands7Top 5 Brands97%OOS Rate6.4%Rating4.5★Reviews114Avg BSR#4,827
4K3KHoliday '25Oct '25Dec '25Jan '26Mar '26Apr '26May '26Jul '26

Top Blaziken search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • blaziken27K/yr
  • blaziken pokemon card7K/yr
  • pokemon blaziken14K/yr

What reviews say buyers love and hate about Blaziken

What buyers mention most, as a share of all reviews.

What buyers love

92% of reviews
Collectibles47%

He added them to his collection

Value For Money17%

good value

Quality-Overall14%

Good quality

Advertised Vs Actual Product4%

As advertised

Fun/Entertainment Experience4%

just by normal booster packs they are more fun

What buyers complain about

87% of reviews
Value For Money46%

This was not price wise a good deal

Advertised Vs Actual Product21%

Misleading

Quality-Overall11%

Trash cards

Size-Overall4%

Runs small

Ethical Trade/Fair Trade3%

Have not got order say likely delivered scam

Blaziken return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

63%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
47%
2Defective Material/Parts
19%
3Advertised Vs Actual Product
16%
4Product Condition
4%
5Value For Money
4%

Common Blaziken questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Blaziken 43/100 on Amazon United States — Skip it. The niche generates $12K/yr across 25 tracked products. 1 of 5 products launched in the last 360 days are still selling. Search demand moved -9.6% over the last 90 days.
Blaziken buyers on Amazon United States complain most about Value For Money, Advertised Vs Actual Product, Quality-Overall, the themes mined from the niche's reviews. Its return rate is 0.4%.