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Black Uno

Fail

The top 5 brands take 100% of clicks, so Black Uno is a Fail.

Flapen Score
45
45 / 100
Ranks 1,583 of 3,143 Toys & Games niches · −1 vs the category median of 46
Market size
$1.9M/yr1.5M searches / yr
90-day growth
-9.0%search demand this quarter
Competition
97%top-5 click share · 3 brands · 54 sellers

Flapen Score

Black Uno against its category

The dotted line is the Toys & Games average. Past it, Black Uno is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Uno market on Amazon at a glance

Shoppers on Amazon United States searched for Black Uno 1.5M times last year and spent an estimated $1.9M. All 3 brands take every click. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 8.3% of those searches ended in a purchase.

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved -9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.9M a year.

Searches, last 12 months
1.5M
Growth, 90 days vs prior 90
-9.0%
Conversion, latest week
8.3%
Market size, estimated
$1.9Ma year
Top search term
uno no mercy707K searches a year

02 · Price

A sale here is worth $15.56.

Listings sell for $15.56 on average, from $9.19 to $30.46. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 10,000 to 12,500 of them. At $15.56 that is $156K to $195K a year per listing.

Average price
$15.56inside the $15 to $100 sweet spot
Price range
$9.19–$30.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
80K–100K
Units per listing a year
10,000–12,500
Revenue per listing a year
$156K–$195K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #375 within Dedicated Deck Card Games. It carries 5,174 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#375in Dedicated Deck Card Games
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
5,174per listing
Listings tracked
6

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
45 months

Products

Top Black Uno products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.

Brands

3 rising

Sellers

54

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • Brand 180%
  • Brand 213%
  • Brand 37%
  • Open — no brand owns it (0%)

Demand

Black Uno search demand

Weekly searches over the year. Pick a range.

15K10KMar '26Apr '26May '26May '26Jun '26Jul '26

Search terms

Top Black Uno search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • uno no mercy707K/yr
  • uno no mercy card game184K/yr
  • uno no mercy expansion pack81K/yr
  • liars uno149K/yr
  • no mercy uno34K/yr
  • uno liars45K/yr
  • uno liars card game57K/yr
  • uno dare adults only card game18K/yr
  • uno no mercy plus15K/yr
  • uno mercy14K/yr

Reviews and returns

What reviews say buyers love and hate about Black Uno

We read the reviews and the return reasons for every product selling here.

67%of positive reviews mention “Fun/Entertainment Experience”
40%of negative reviews mention “Fun/Entertainment Experience”
1.4%of orders come back
“boring”
A buyer, on “Fun/Entertainment Experience”40% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Black Uno questions

Answered from the same tracked data.