Bingo
Bingo shows a $3.5M/yr market, but soft demand (-5.8% this quarter) keeps it on the watch list.
Flapen Score
Top 18% of 3,143 Toys & Games niches · +8 vs the category median of 46
Is Bingo profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Bingo is a $3.5M/yr Amazon United States market (2.6M searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 54/100.
Bingo: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -5.8% over the last 90 days and 3.8% of searches end in a purchase.
$3.5M
revenue / yr
Who owns the niche?
The top 5 brands hold 76% of demand, so 24% of the market is open.
24%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 26 products
Top Bingo products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Regal Games Deluxe Bingo Game Set with Cage Board Balls 18 Cards and Chips
- Price
- $22.61
- Rating
- 4.5/5
- Reviews
- 19,752
- Age
- 9y ago
Yuanhe Deluxe Bingo Game Set-Includes Metal Cage 500 Colorful Bingo Chips 100 Bingo Cards 75 Colored Balls Plastic Masterboard Great for Large Groups Parties
- Price
- $24.54
- Rating
- 4.6/5
- Reviews
- 2,749
- Age
- 6y ago
Regal Bingo Deluxe Game Set for Adults and Kids - Includes 8 Inch Wheel Cage 75 Balls Master Board 50 Cards and Colorful Chips - Fun Family Game Night
- Price
- $24.99
- Rating
- 4.5/5
- Reviews
- 19,752
- Age
- 9y ago
Spin Master Games Cardinal Classics Deluxe Metal Bingo Game Cage with Numbered Balls Bingo Cards Bingo Daubers Markers for Ages 8 & Up
- Price
- $15.58
- Rating
- 4.8/5
- Reviews
- 43
- Age
- 1y ago
JUNWRROW Deluxe Bingo Game Set-6 Inch Metal Cage Master Board 75 Colored Balls 50 Bingo Cards 500 6 Color Mix Chips and 2 Bags Ideal for Large Groups
- Price
- $21.66
- Rating
- 4.6/5
- Reviews
- 2,580
- Age
- 5y ago
Trending
90-day click momentum
GSE Jumbo Easy-Read Shutter Slide Bingo Cards Bulk 25-Pack Reusable Cards
- Price
- $54.78
- Rating
- 4.8/5
- Reviews
- 48
- Age
- 11mo ago
HVDI 12 Bingo Game Set 10 Reusable Bingo Cards with Sliding Windows Bingo Sets High-Definition Printed Bingo Balls with Cage & Storage Bag for Adults Large Group Family Parties Game Night
- Price
- $58.95
- Rating
- 4.4/5
- Reviews
- 45
- Age
- 9mo ago
Spin Master Games Cardinal Classics Deluxe Metal Bingo Game Cage with Numbered Balls Bingo Cards Bingo Daubers Markers for Ages 8 & Up
- Price
- $15.58
- Rating
- 4.8/5
- Reviews
- 43
- Age
- 1y ago
Regal Bingo Bulk Bingo Cards with Sliding Windows - Reusable Large Print Bingo Game Cards for Adults Large Group - 10 Pack Green
- Price
- $25.43
- Rating
- 4.5/5
- Reviews
- 2,481
- Age
- 8y ago
Dormercy Bingo Game Set Includes Bingo Wheel Cage 75 Colored Bingo Balls 50 Bingo Cards 300 Colorful Bingo Chips Master Board Great for Large Groups Parties
- Price
- $19.47
- Rating
- 4.4/5
- Reviews
- 48
- Age
- 1y ago
Newest
by launch date
GADFISH 12 Bingo Game Set Bingo Sets Adults for Large Group Seniors 0.78 Bingo Balls with Steel Cage 30 Cards Board and Chips for Adults Parties Game Night Community
- Price
- $54.79
- Rating
- 4.3/5
- Reviews
- 86
- Age
- 9mo ago
HVDI 12 Bingo Game Set 10 Reusable Bingo Cards with Sliding Windows Bingo Sets High-Definition Printed Bingo Balls with Cage & Storage Bag for Adults Large Group Family Parties Game Night
- Price
- $58.95
- Rating
- 4.4/5
- Reviews
- 45
- Age
- 9mo ago
GSE Jumbo Easy-Read Shutter Slide Bingo Cards Bulk 25-Pack Reusable Cards
- Price
- $54.78
- Rating
- 4.8/5
- Reviews
- 48
- Age
- 11mo ago
JUNWRROW Deluxe Bingo Set -Includes Antique Gold Metal Rotary Cage with Storage Bag 100 Mixed Cards 600 Colorful Chips 75 Calling Balls Master Board&2 Velvet Bag for Parties Classroom Large Groups
- Price
- $25.72
- Rating
- 4.5/5
- Reviews
- 140
- Age
- 11mo ago
AugFir 12.6 Tall Bingo Game Sets with Steel Cage Professional Bingo Game for Adults Includes 150 Colorful Chips 30 Cards and 75 Balls Great for Fun Family Large Groups Parties
- Price
- $55.60
- Rating
- 4.5/5
- Reviews
- 180
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
Brands
15 rising
Sellers
25
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
52%
Top 20: 94%
Open market
18%
- Regal Games27%
- Yuanhe25%
- JUNWRROW9%
- GSE Games & Sports Expert8%
- Spin Master Games7%
- SEETOOOGAMES5%
Bingo demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 3.2×
Top Bingo search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- bingo946K/yr
- bingo game822K/yr
- bingo game for adults210K/yr
- bingo set141K/yr
- bingo games48K/yr
- bingo cage45K/yr
- bingo game for kids61K/yr
- kids bingo41K/yr
- bingo machine37K/yr
- bingo balls with cage33K/yr
What reviews say buyers love and hate about Bingo
What buyers mention most, as a share of all reviews.
What buyers love
84% of reviews“Fun family game”
“it has high quality cards”
“Easy to use”
“Good price”
“It is durable”
What buyers complain about
66% of reviews“Balls are smaller than expected”
“Cheap quality”
“But I do believe it is a little on the expensive side for being a Bingo game”
“It cant be used properly”
“the setup was a major pain”
Bingo return rate & reasons
Why buyers send it back, as a share of all return requests.
3.1%
Return rate
55%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Bingo questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
