Bath Letters

Shoppers searched for this 168K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.0% of those searches ended in a purchase. Searches in the last 90 days moved -24.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $299K a year.

Searches, last 12 months

168K

Growth, 90 days vs prior 90

-24.7%

Conversion, latest week

13.0%

Market size, estimated

$299Ka year

Peak month

December2.6× the quietest month

Top search term

bath letters38K searches a year

Listings sell for $13.78 on average, from $5.53 to $29.87. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,250 to 1,500 of them. At $13.78 that is $17K to $21K a year per listing.

Average price

$13.78under the $15 to $100 sweet spot

Price range

$5.53–$29.87

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,250–1,500

Revenue per listing a year

$17K–$21K

Returns

0.7%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #277 within Bath Toys. It carries 3,055 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

2.1%

Average rank

#277in Bath Toys

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

3,055per listing

Listings tracked

9

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

44 months