Skip to content

Bath Confetti

Fail

The top 5 brands take 100% of clicks, so Bath Confetti is a Fail.

Flapen Score
35
35 / 100
Ranks 2,644 of 3,143 Toys & Games niches · −11 vs the category median of 46
Market size
$45K/yr26K searches / yr
90-day growth
-44.5%search demand this quarter
Competition
94%top-5 click share · 5 brands · 9 sellers

Flapen Score

Bath Confetti against its category

The dotted line is the Toys & Games average. Past it, Bath Confetti is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bath Confetti market on Amazon at a glance

Shoppers on Amazon United States searched for Bath Confetti 26K times last year and spent an estimated $45K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 11.5% of those searches ended in a purchase.

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.5% of those searches ended in a purchase. Searches in the last 90 days moved -44.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45K a year.

Searches, last 12 months
26K
Growth, 90 days vs prior 90
-44.5%
Conversion, latest week
11.5%
Market size, estimated
$45Ka year
Peak month
November7.6× the quietest month
Top search term
bath crackles17K searches a year

02 · Price

A sale here is worth $14.85.

Listings sell for $14.85 on average, from $4.88 to $19.07. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $14.85 that is $4K to $7K a year per listing.

Average price
$14.85under the $15 to $100 sweet spot
Price range
$4.88–$19.07
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
$4K–$7K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #283 within Bath Toys. It carries 2,773 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#283in Bath Toys
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
2,773per listing
Listings tracked
7

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Bath Confetti products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

9

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • Brand 163%
  • Brand 219%
  • Brand 38%
  • Brand 47%
  • Brand 53%

Demand

Bath Confetti search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 7.6×

Reviews and returns

What reviews say buyers love and hate about Bath Confetti

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Color”
21%of negative reviews mention “Color”
0.8%of orders come back
“would have been better if they were darker”
A buyer, on “Color”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Bath Confetti questions

Answered from the same tracked data.