Barbie Life

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.

Searches, last 12 months

80K

Growth, 90 days vs prior 90

-1.8%

Conversion, latest week

3.5%

Market size, estimated

$55Ka year

Top search term

barbie uno11K searches a year

Listings sell for $19.39 on average, from $8.10 to $28.90. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 1,500 to 2,000 of them. At $19.39 that is $29K to $39K a year per listing.

Average price

$19.39inside the $15 to $100 sweet spot

Price range

$8.10–$28.90

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

1,500–2,000

Revenue per listing a year

$29K–$39K

Returns

1.6%of orders · Amazon United States median 2.1%

56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #732 within Dedicated Deck Card Games. It carries 625 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#732in Dedicated Deck Card Games

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

625per listing

Listings tracked

9

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

50 months