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Baraja Espaola

prices mostly outside the sweet spot ($5.28–$15.51) — Baraja Espaola doesn't clear our bar today.

Flapen Score

39
Skip it

Ranks 2,263 of 3,143 Toys & Games niches · −7 vs the category median of 46

Market size 29Growth 20Conversion 55Competition 35Returns 96Price range 5Avg price 34Brand share 18Review moat 74Quality gap 35
This niche Category average · 3,143 niches

Is Baraja Espaola profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Baraja Espaola is a $125K/yr Amazon United States market (270K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 39/100.

Baraja Espaola: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -9.0% over the last 90 days and 4.6% of searches end in a purchase.

$125K

revenue / yr

Units sold / yr15K
Search volume / yr-9.0%270K
Conversion rate4.6%
Avg price$10.06

Who owns the niche?

The top 5 brands hold 93% of demand, so 7% of the market is open.

7%

open market share

Brands · sellers8 · 23
Top-5 product click share64%
Open market7%
Avg brand age52 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 17 products

Sponsored placement82%
New entrants (1y)4· 0 succeeded
Avg rating4.5★
Avg reviews526

Top Baraja Espaola products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

$0$12K$25K$37K$50K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

23

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

4%

  • CDBXRA57%
  • Fournier22%
  • Faisan6%
  • OIXXAF4%
  • LEQBO4%
  • Silaoburi3%
  • Open — no brand owns it (2 brands, 4%)

Baraja Espaola demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume270KCVR4.6%Products17Brands8Top 5 Brands93%OOS Rate0.0%Rating4.5★Reviews526Avg BSR#269
12K8KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 1.9×

Top Baraja Espaola search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • baraja espaola38K/yr
  • barajas espaolas originales48K/yr
  • cartas espaolas34K/yr
  • spanish playing cards20K/yr
  • baraja espaola de plastico15K/yr
  • baraja mexicana18K/yr
  • spanish cards11K/yr
  • briscas cards puerto rico10K/yr
  • naipes espaoles13K/yr
  • mexican playing cards7K/yr

What reviews say buyers love and hate about Baraja Espaola

What buyers mention most, as a share of all reviews.

What buyers love

92% of reviews
Quality-Overall30%

Really great quality cards

Design-Overall17%

The colors and design are great

Color8%

Vibrant color

Durability8%

theyre very durable. including the box

Value For Money7%

Great price

What buyers complain about

74% of reviews
Quality-Overall28%

Poor quality cards

Grip14%

Only complaint is that they are a little slippery

Material Quality11%

I do not like the material

Durability11%

I hate when they start breaking apart

Strength6%

these are just too flimsy

Baraja Espaola return rate & reasons

Why buyers send it back, as a share of all return requests.

0.8%

Return rate

48%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
27%
2Quality-Overall
13%
3Material Quality
12%
4Advertised Vs Actual Product
11%
5Value For Money
9%

Common Baraja Espaola questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Baraja Espaola 39/100 on Amazon United States — Skip it. The niche generates $125K/yr across 17 tracked products. 0 of 4 products launched in the last 360 days are still selling. Search demand moved -9.0% over the last 90 days.
Search demand for Baraja Espaola on Amazon United States peaks in Jan–Dec, where the busiest month runs 1.9× the quietest.