Ballerina Doll

Shoppers searched for this 799K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +100.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $394K a year.

Searches, last 12 months

799K

Growth, 90 days vs prior 90

+100.7%

Conversion, latest week

2.2%

Market size, estimated

$394Ka year

Peak month

December4.8× the quietest month

Top search term

ballerina doll167K searches a year

Listings sell for $22.31 on average, from $11.74 to $32.17. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $22.31 that is $6K to $11K a year per listing.

Average price

$22.31inside the $15 to $100 sweet spot

Price range

$11.74–$32.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

250–500

Revenue per listing a year

$6K–$11K

Returns

1.4%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #628 within Dolls. It carries 2,342 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

93%

Out of stock, average day

2.8%

Average rank

#628in Dolls

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

2,342per listing

Listings tracked

30

8 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

7Amazon's first-year sales bar

Average brand age

43 months