Bakugo
Bakugo shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 13% of 3,143 Toys & Games niches · +10 vs the category median of 46
Is Bakugo profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Bakugo is a $255K/yr Amazon United States market (1.3M searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 56/100.
Bakugo: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +31.6% over the last 90 days and 0.7% of searches end in a purchase.
$255K
revenue / yr
Who owns the niche?
The top 5 brands hold 76% of demand, so 24% of the market is open.
24%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 35 products
Top Bakugo products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
MABAIUDE MHA Figure Bakugo Figure Statue Anime Heros Action Figures Model PVC Desktop Figurine Decoration Gifts
- Price
- $14.82
- Rating
- 4.9/5
- Reviews
- 22
- Age
- 2mo ago
YLQANONG MHA Figures Anime Bakugo Figure Statues Midoriya Izuku/Todoroki Shouto/Toga Himiko Anime Action Figurine 17CM/6.69IN
- Price
- $11.39
- Rating
- 4.6/5
- Reviews
- 236
- Age
- 8mo ago
Xuminvty Katsuki Bakugo Hoodie Costume Adult Bakugo Cosplay Sweatshirt Anime Sweater Pullover (US Alpha X-Small Regular Regular Black 2)
- Price
- $19.98
- Rating
- 4.5/5
- Reviews
- 36
- Age
- 2y ago
YLQANONG Midoriya Izuku Look Up Figures MHA Todoroki Shouto Anime Figure Statues MHA Anime Action Figurine 10CM(3.94IN)
- Price
- $7.51
- Rating
- 4.5/5
- Reviews
- 65
- Age
- 1y ago
YLQANONG Bakugo Figures MHA Anime Figure Statues Midoriya Izuku Todoroki Shouto Toga Himiko Anime Action Figurine 16CM
- Price
- $12.99
- Rating
- 4.6/5
- Reviews
- 236
- Age
- 7mo ago
Trending
90-day click momentumMABAIUDE MHA Figure Bakugo Figure Statue Anime Heros Action Figures Model PVC Desktop Figurine Decoration Gifts
- Price
- $14.82
- Rating
- 4.9/5
- Reviews
- 22
- Age
- 2mo ago
Thunder Tech My Hero Academia Grandista - Bakugo Katsuki -
- Price
- $34.89
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 3mo ago
Xuminvty Katsuki Bakugo Hoodie Costume Adult Bakugo Cosplay Sweatshirt Anime Sweater Pullover (US Alpha X-Small Regular Regular Black 2)
- Price
- $19.98
- Rating
- 4.5/5
- Reviews
- 36
- Age
- 2y ago
Xuminvty Katsuki Bakugo Hoodie Costume Adult Bakugo Cosplay Sweatshirt Anime Sweater Pullover (US Alpha Small Regular Regular Black 4)
- Price
- $19.25
- Rating
- 4.5/5
- Reviews
- 36
- Age
- 2y ago
IOONCHI Anime Printed Hoodie Adult Cosplay Jacket Black
- Price
- $32.52
- Rating
- 4.4/5
- Reviews
- 37
- Age
- 1y ago
Newest
by launch dateMABAIUDE MHA Figure Bakugo Figure Statue Anime Heros Action Figures Model PVC Desktop Figurine Decoration Gifts
- Price
- $14.82
- Rating
- 4.9/5
- Reviews
- 22
- Age
- 2mo ago
Thunder Tech My Hero Academia Grandista - Bakugo Katsuki -
- Price
- $34.89
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 3mo ago
Banpresto - My Hero Academia - Katsuki Bakugo II Maximatic Figure
- Price
- $35.89
- Rating
- 4.8/5
- Reviews
- 10
- Age
- 6mo ago
YLQANONG Bakugo Figures MHA Anime Figure Statues Midoriya Izuku Todoroki Shouto Toga Himiko Anime Action Figurine 16CM
- Price
- $12.99
- Rating
- 4.6/5
- Reviews
- 236
- Age
- 7mo ago
Ichibansho Figure - My Hero Academia - Katsuki Bakugo (This is Our Story) Masterlise Collectible Statue
- Price
- $60.72
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 8mo ago
Competition: brands, sellers & click share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
Brands
17 falling
Sellers
182
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
49%
Top 20: 82%
Open market
20%
- YLQANONG32%
- MABAIUDE18%
- Xuminvty14%
- Banpresto9%
- IOONCHI4%
- Ichibansho Figure4%
Bakugo demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 3.4×
Top Bakugo search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- bakugo figure404K/yr
- bakugo438K/yr
- bakugo plush76K/yr
- katsuki bakugo79K/yr
- katsuki bakugo figure46K/yr
- bakugo action figure32K/yr
- bakugo merch44K/yr
- bakugou figure41K/yr
- bakugou41K/yr
- my hero academia bakugo31K/yr
What reviews say buyers love and hate about Bakugo
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“have no complaints”
“Best Christmass Gift”
“All in all the price point is more than fair for these”
“Just as advertised”
“it's nice for the size that it is”
What buyers complain about
76% of reviews“The small card”
“Poor Quality”
“it broke easily”
“A little pricey”
“Its very easily broken”
Bakugo return rate & reasons
Why buyers send it back, as a share of all return requests.
0.5%
Return rate
49%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Bakugo questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
