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Back to School Stickers

Maybe

Search demand grew +280.5% this quarter. But prices span $2.99–$13.19, mostly outside the sweet spot, so Back to School Stickers is a Maybe.

Flapen Score
59
59 / 100
Top 8% of 3,143 Toys & Games niches · +13 vs the category median of 46
Market size
$28K/yr68K searches / yr
90-day growth
+280.5%search demand this quarter
Competition
40%top-5 click share · 31 brands · 53 sellers

Flapen Score

Back to School Stickers against its category

The dotted line is the Toys & Games average. Past it, Back to School Stickers is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Back to School Stickers market on Amazon at a glance

Shoppers on Amazon United States searched for Back to School Stickers 68K times last year and spent an estimated $28K. The top 5 brands take 46% of clicks. Demand peaks in Jul–Aug. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 5.9% of those searches ended in a purchase.

Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +280.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months
68K
Growth, 90 days vs prior 90
+280.5%
Conversion, latest week
5.9%
Market size, estimated
$28Ka year
Peak month
August45.6× the quietest month
Top search term
back to school stickers38K searches a year

02 · Price

A sale here is worth $7.04.

Listings sell for $7.04 on average, from $2.99 to $13.19. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $7.04 that is $704 to $2K a year per listing.

Average price
$7.04under the $15 to $100 sweet spot
Price range
$2.99–$13.19
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$704–$2K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #2,561 within Stickers. It carries 283 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
9.6%
Average rank
#2,561in Stickers
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
283per listing
Listings tracked
36

04 · Newcomers

1 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
1Amazon's first-year sales bar
Average brand age
26 months

Products

Top Back to School Stickers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 40% of clicks. An open shelf where new products get seen.

Brands

31 rising

Sellers

53

Top-5 brand share

46%

Top 20: 87%

Top-5 click share

40%

Top 20: 80%

Open market

50%

  • Brand 121%
  • Brand 29%
  • Brand 36%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

Back to School Stickers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KHoliday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 45.6×

Search terms

Top Back to School Stickers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • back to school stickers38K/yr
  • school scrapbook stickers8K/yr
  • school stickers for scrapbooking8K/yr
  • school themed stickers7K/yr
  • back to school stickers for kids7K/yr

Reviews and returns

What reviews say buyers love and hate about Back to School Stickers

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
29%of negative reviews mention “Adhesion/Stickiness”
1.4%of orders come back
“Does not stick”
A buyer, on “Adhesion/Stickiness”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Back to School Stickers questions

Answered from the same tracked data.