Baby Phone

Shoppers searched for this 795K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $586K a year.

Searches, last 12 months

795K

Growth, 90 days vs prior 90

+4.5%

Conversion, latest week

5.3%

Market size, estimated

$586Ka year

Peak month

December3.7× the quietest month

Top search term

baby phone148K searches a year

Listings sell for $13.90 on average, from $7.84 to $23.90. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 3,000 to 4,000 of them. At $13.90 that is $42K to $56K a year per listing.

Average price

$13.90under the $15 to $100 sweet spot

Price range

$7.84–$23.90

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

3,000–4,000

Revenue per listing a year

$42K–$56K

Returns

1.8%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #64 within Pretend Phones & Smartphones. It carries 7,030 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#64in Pretend Phones & Smartphones

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

7,030per listing

Listings tracked

16

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

35 months