Baby Doll Diapers

Shoppers searched for this 363K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved +5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $223K a year.

Searches, last 12 months

363K

Growth, 90 days vs prior 90

+5.2%

Conversion, latest week

5.0%

Market size, estimated

$223Ka year

Peak month

December11.4× the quietest month

Top search term

baby doll diapers150K searches a year

Listings sell for $12.23 on average, from $6.63 to $37.21. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $12.23 that is $6K to $9K a year per listing.

Average price

$12.23under the $15 to $100 sweet spot

Price range

$6.63–$37.21

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$6K–$9K

Returns

1.6%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #480 within Doll Accessories. It carries 1,948 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

2.0%

Average rank

#480in Doll Accessories

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

1,948per listing

Listings tracked

28

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months