Baby Dj Toy
FailDemand is soft, at -23.5% this quarter, so Baby Dj Toy is a Fail.
- Flapen Score
- 49 / 100Top 33% of 3,143 Toys & Games niches · +3 vs the category median of 4649
- Market size
- $1.6M/yr1.2M searches / yr
- 90-day growth
- -23.5%search demand this quarter
- Competition
- 76%top-5 click share · 11 brands · 50 sellers
Flapen Score
Baby Dj Toy against its category
The dotted line is the Toys & Games average. Past it, Baby Dj Toy is stronger. Inside it, weaker.
Market
The Baby Dj Toy market on Amazon at a glance
Shoppers on Amazon United States searched for Baby Dj Toy 1.2M times last year and spent an estimated $1.6M. The top 5 brands take 82% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 3.5% of those searches ended in a purchase.
Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -23.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.6M a year.
- Searches, last 12 months
- 1.2M
- Growth, 90 days vs prior 90
- -23.5%
- Conversion, latest week
- 3.5%
- Market size, estimated
- $1.6Ma year
- Peak month
- January6.0× the quietest month
- Top search term
- fisher price dj table613K searches a year
02 · Price
A sale here is worth $39.11.
Listings sell for $39.11 on average, from $14.89 to $101.92. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 2,000 to 2,500 of them. At $39.11 that is $78K to $98K a year per listing.
- Average price
- $39.11inside the $15 to $100 sweet spot
- Price range
- $14.89–$101.92
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- $78K–$98K
- Returns
- 3.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
73% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 23.1% of listings are out of stock. The average listing ranks #132 within Early Development & Activity Toys. It carries 1,407 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 73%
- Out of stock, average day
- 23.1%
- Average rank
- #132in Early Development & Activity Toys
- Average rating
- 4.45 starsAmazon United States average 4.42 stars
- Average reviews
- 1,407per listing
- Listings tracked
- 15
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Baby Dj Toy products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.
Brands
11 rising
Sellers
50
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
13%
- Brand 132%
- Brand 227%
- Brand 311%
- Brand 46%
- Brand 56%
- Brand 65%
- Open — no brand owns it (5 brands, 13%)
Demand
Baby Dj Toy search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 6.0×
Search terms
Top Baby Dj Toy search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- fisher price dj table613K/yr
- baby dj table259K/yr
- toddler dj table50K/yr
- baby dj set34K/yr
- baby dj35K/yr
- fisher price dj30K/yr
- kids dj table26K/yr
- baby dj toy15K/yr
- dj table for kids19K/yr
- toddler dj set14K/yr
Reviews and returns
What reviews say buyers love and hate about Baby Dj Toy
We read the reviews and the return reasons for every product selling here.
“Very small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Baby Dj Toy questions
Answered from the same tracked data.








