Baby Ball
FailThe top 5 brands take 100% of clicks, so Baby Ball is a Fail.
- Flapen Score
- 44 / 100Ranks 1,703 of 3,143 Toys & Games niches · −2 vs the category median of 4644
- Market size
- $750K/yr772K searches / yr
- 90-day growth
- +16.3%search demand this quarter
- Competition
- 76%top-5 click share · 5 brands · 13 sellers
Flapen Score
Baby Ball against its category
The dotted line is the Toys & Games average. Past it, Baby Ball is stronger. Inside it, weaker.
Market
The Baby Ball market on Amazon at a glance
Shoppers on Amazon United States searched for Baby Ball 772K times last year and spent an estimated $750K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 9.7% of those searches ended in a purchase.
Shoppers searched for this 772K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.7% of those searches ended in a purchase. Searches in the last 90 days moved +16.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $750K a year.
- Searches, last 12 months
- 772K
- Growth, 90 days vs prior 90
- +16.3%
- Conversion, latest week
- 9.7%
- Market size, estimated
- $750Ka year
- Peak month
- December2.1× the quietest month
- Top search term
- oball117K searches a year
02 · Price
A sale here is worth $10.06.
Listings sell for $10.06 on average, from $3.84 to $19.91. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 5,000 to 6,000 of them. At $10.06 that is $50K to $60K a year per listing.
- Average price
- $10.06under the $15 to $100 sweet spot
- Price range
- $3.84–$19.91
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- $50K–$60K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
42% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #9 within Balls. It carries 22,045 reviews at 4.73 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 42%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #9in Balls
- Average rating
- 4.73 starsAmazon United States average 4.42 stars
- Average reviews
- 22,045per listing
- Listings tracked
- 12
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Baby Ball products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Bright Starts Oball Easy Grasp Classic Ball BPA-Free Infant Toy in Red Yellow Green Blue Age Newborn and up 4 Inches
- Price
- $4.71
- Rating
- 4.8/5
- Reviews
- 55,882
- Age
- 10y ago

Bright Starts Oball Easy-Grasp Rattle BPA-Free Infant Toy in Teal Age Newborn and up 4 Inches
- Price
- $5.92
- Rating
- 4.9/5
- Reviews
- 24,047
- Age
- 8y ago

Bright Starts Oball Easy-Grasp Baby Rattle Ball Pink Ages Newborn and Up 4 Inches
- Price
- $5.87
- Rating
- 4.9/5
- Reviews
- 24,047
- Age
- 7y ago

Bright Starts Easy-Grasp Oball Bundle Gift Set - Grasp The Day Ball and Rattle Toys 2-Pack BPA Free Unisex Newborn+
- Price
- $9.76
- Rating
- 4.9/5
- Reviews
- 1,701
- Age
- 2y ago

AppleRound 4-Pack Sports Balls for Toddlers & Kids with Pump 5-Inch Soccer Ball Basketball Playground Ball & 6.5-Inch Football Soft Small Balls for Indoor/Outdoor Play (Ages 2-7)
- Price
- $12.06
- Rating
- 4.6/5
- Reviews
- 7,658
- Age
- 11y ago
Trending
estimated 90-day click momentum
Crocodile Creek Playground Ball - Durable Rubber Ball for Kids Ages 3 and Up - Bouncy Inflatable Ball for Kickball Indoor Games and Outdoor Sports - PVC-Free - Fish - 5-inch Diameter
- Price
- $12.12
- Rating
- 4.2/5
- Reviews
- 3,545
- Age
- 11y ago

Bright Starts Delightful Duo 2-Pack Gift Set with Easy-Grasp Oball Rattles Pink Baby Toys for Newborn and Up
- Price
- $10.00
- Rating
- 4.8/5
- Reviews
- 213
- Age
- 10mo ago

Bright Starts Oball Easy-Grasp Rattle BPA-Free Infant Toy in Blue Age Newborn and up 4 Inches
- Price
- $5.93
- Rating
- 4.8/5
- Reviews
- 55,882
- Age
- 7y ago

Sports Balls for Kids & Toddlers - (Pack of 4) 5-inch Sports Set Includes Football Small Size Soccer Basketball and Playground Balls Fun Indoors & Outdoor Toys (Hand Pump Included)
- Price
- $12.74
- Rating
- 4.6/5
- Reviews
- 1,581
- Age
- 4y ago

AppleRound 4-Pack Sports Balls for Toddlers & Kids with Pump 5-Inch Soccer Ball Basketball Playground Ball & 6.5-Inch Football Soft Small Balls for Indoor/Outdoor Play (Ages 2-7)
- Price
- $12.06
- Rating
- 4.6/5
- Reviews
- 7,658
- Age
- 11y ago
Newest
by launch date
Bright Starts Delightful Duo 2-Pack Gift Set with Easy-Grasp Oball Rattles Pink Baby Toys for Newborn and Up
- Price
- $10.00
- Rating
- 4.8/5
- Reviews
- 213
- Age
- 10mo ago

Bright Starts Easy-Grasp Oball Bundle Gift Set - Grasp The Day Ball and Rattle Toys 2-Pack BPA Free Unisex Newborn+
- Price
- $9.76
- Rating
- 4.9/5
- Reviews
- 1,701
- Age
- 2y ago

Bright Starts Little Shakers 6pc Gift Set Easy-Grasp Oball Technology Baby Rattles Balls and Teethers On-The-Go Toys Lightweight Unisex Newborn+
- Price
- $19.91
- Rating
- 4.8/5
- Reviews
- 830
- Age
- 4y ago

Sports Balls for Kids & Toddlers - (Pack of 4) 5-inch Sports Set Includes Football Small Size Soccer Basketball and Playground Balls Fun Indoors & Outdoor Toys (Hand Pump Included)
- Price
- $12.74
- Rating
- 4.6/5
- Reviews
- 1,581
- Age
- 4y ago

Bright Starts Oball Easy-Grasp Rattle BPA-Free Infant Toy in Blue Age Newborn and up 4 Inches
- Price
- $5.93
- Rating
- 4.8/5
- Reviews
- 55,882
- Age
- 7y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 76% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
13
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
76%
Top 20: 100%
Open market
0%
- Bright Starts80%
- AppleRound8%
- PlayBolt7%
- Manhattan Toy2%
- Crocodile Creek2%
Demand
Baby Ball search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.1×
Search terms
Top Baby Ball search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- oball117K/yr
- baby ball114K/yr
- o ball79K/yr
- o balls baby60K/yr
- oball baby toy78K/yr
- ball toys for toddlers 1-370K/yr
- baby ball toy58K/yr
- o balls baby toys28K/yr
- grasping toys for babies13K/yr
- little tikes balls17K/yr
Reviews and returns
What reviews say buyers love and hate about Baby Ball
We read the reviews and the return reasons for every product selling here.
“This ball is so small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Baby Ball questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








