avatar card sleeves
Skip itA small market ($39K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Review moat
Incredible52.71avg incumbent reviews — the moat a new listing must climb
Avg price
Great$16.17avg listing price — sweet spot $15–$100
Price range
Good$11.42–$22.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Growth
Bad-23.2%90-day search growth — must beat 0% to launch
Market size
Bad$39K$39K/yr · 48K searches
According to Flapen's Amazon United States niche tracking, avatar card sleeves is a $39K/yr Amazon United States market (48K searches/yr). The top 5 brands hold 83% of demand. Verdict: Skip it — 47/100.
Data updated Jul 30, 2026 · scored weekly · How we score niches
avatar card sleeves market data
- Units sold / yr
- 2K–3K
- avg 100–250/product
- Revenue / yr
- $32K–$40K
- units × avg price
- Conversion rate
- 5.0%
- Avg BSR
- #679
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 76%
- Out of stock
- 9.2%
- Avg brand age
- 27 months
- Avg seller age
- 170 days
Competition & brand share
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.Brands
8 rising
Sellers
21
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
60%
Top 20: 100%
Open market
9%
- Ultimate Guard33%
- UAONO16%
- Arcanum Industries13%
- USAOPOLY12%
- Katomula9%
- Realm Guard8%
- Open — no brand owns it (2 brands, 9%)
Demand
Weekly Amazon search volume, last 30 weeks — -23.2% search growth over the last 90 days.Top avatar card sleeves search terms
- avatar mtg sleeves13K/yr
- avatar card sleeves13K/yr
- mtg avatar sleeves8K/yr
- avatar the last airbender card sleeves5K/yr
- avatar sleeves3K/yr
- avatar mtg card sleeves5K/yr
Top avatar card sleeves products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
UAONO MTG Card Sleeves - 100 Count Standard Size Matte Art Sleeve
UAONO$15.384.6★242 rev
Ultimate Guard - Art Sleeves - Magic: The Gathering Universes Beyond - Avatar: The Last Airbender - Appa Aangs Companion
Ultimate Guard$22.154.4★36 rev
Avatar The Last Airbender Premium Card Sleeves | 100 Oversized Sleeves Fit Standard Size Playing & Collector Cards | Back Artwork Featuring Aang
USAOPOLY$14.994.1★63 rev
Ultimate Guard - Art Sleeves - Magic: The Gathering Universes Beyond - Avatar: The Last Airbender - The Legend of Kyoshi
Ultimate Guard$20.204.4★36 rev
MTG Sleeves by Arcanum Industries 103 Matte Card Sleeves for Magic The Gathering & TCG - Premium Shuffle Feel & Borderless Art with Black Interior (Spirit Koi)
Arcanum Industries$16.014.8★74 rev
Newest
by launch date
MTG Card Sleeves Fire Style with Extra 100 Perfect Fit Inner Sleeves
Loiuvos$15.5812 rev
MTG Card Sleeves Air Style with Extra 100 Perfect Fit Inner Sleeves
Loiuvos$11.4212 rev
UAONO MTG Card Sleeves - 100 Count Standard Size Matte Art Sleeve
UAONO$15.38242 rev
Katomula 100 MTG Card Sleeves with 100 Inner Sleeve Textured Back Art Sleeves Fit Standard Size Cards- Elements
Katomula$15.8321 rev
Ultimate Guard - Art Sleeves - Magic: The Gathering Universes Beyond - Avatar: The Last Airbender - Appa Aangs Companion
Ultimate Guard$22.1536 rev
Trending
90-day click momentum
MTG Card Sleeves 100CT (Reincarnation of Divine Powers) Anti-Glare Protection for Magic The Gathering Cards Matte Art Card Sleeves Matte Back & Clear Front 66x92mm
FETUSI$11.834.0★
Ultimate Guard - Art Sleeves - Magic: The Gathering Universes Beyond - Avatar: The Last Airbender - Momo Rambunctious Rascal
Ultimate Guard$20.494.4★
MTG Card Sleeves Air Style with Extra 100 Perfect Fit Inner Sleeves
Loiuvos$11.424.4★
Ultimate Guard - Art Sleeves - Magic: The Gathering Universes Beyond - Avatar: The Last Airbender - The Legend of Kyoshi
Ultimate Guard$20.204.4★
Ultimate Guard - Art Sleeves - Magic: The Gathering Universes Beyond - Avatar: The Last Airbender - Appa Aangs Companion
Ultimate Guard$22.154.4★
What buyers say about avatar card sleeves
What buyers praise and complain about, mined from review topics.What buyers love
“These MTG sleeves were awesome quality”
“fit magic cards perfectly”
“very durable”
“The design is very crisp and clear”
“Easy to use”
“I feel they are worth the money”
“The colors are quite vibrant”
“it does protect the card well”
“Very smooth”
“this item was a gift”
What buyers complain about
“They slip a bit”
“This lack of quality control was experienced in two out of three products I've ordered from Ultimate Guard”
“From a durability and longevity standpoint, it's always a challenge to tell right off the bat,”
“Because of the texture they cards also don't stick after playing with them over and over”
“Red can be tricky”
“Flimsy feel and slippery in hand with nice art and bonus penny sleeves”
“thick”
“they do dull the shiny's just a bit”
“My picture just might not show that”
“Would rate higher if there weren't already great products for the price”
Top return reasons
Common questions
- Is avatar card sleeves profitable to sell on Amazon United States?
- The niche generates $39K/yr across 17 tracked products. 6 of 14 products launched in the last 360 days are still selling. 90-day search growth is -23.2%. Flapen's verdict: Skip it (47/100).
- How competitive is the avatar card sleeves niche?
- 8 brands and 21 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 83% of demand.
- What do buyers complain about in avatar card sleeves?
- Top complaints mined from reviews: Grip, Quality-Overall, Durability. The return rate is 0.2%.
- What does it cost to enter the avatar card sleeves niche?
- Listings span $11.42–$22.15; the average listing price is $16.17 (sweet spot $15–$100). The average incumbent carries 53 reviews — the moat a new listing must climb.