Is attack on titan figures profitable to sell on Amazon United States?

The niche generates $132K/yr across 22 tracked products. 4 of 7 products launched in the last 360 days are still selling. 90-day search growth is +25.6%. Flapen's verdict: Worth a look (52/100).

How competitive is the attack on titan figures niche?

12 brands and 146 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 70% of demand.

What do buyers complain about in attack on titan figures?

Top complaints mined from reviews: Durability, Quality-Overall, Size-Overall. The return rate is 0.9%.

When does demand for attack on titan figures peak?

Demand peaks in Nov–Dec; the busiest month runs 2.6× the quietest.

What does it cost to enter the attack on titan figures niche?

Listings span $9.23–$160.21; the average listing price is $49.95 (sweet spot $15–$100). The average incumbent carries 301 reviews — the moat a new listing must climb.

attack on titan figures

Worth a look

Shows low returns (0.9%), but weak search conversion (0.4%) keeps it on the watch list.

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Great$49.95

avg listing price — sweet spot $15–$100

Review moat

Great301.41

avg incumbent reviews — the moat a new listing must climb

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Price range

Good$9.23–$160.21

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+25.6%

90-day search growth — must beat 0% to launch

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$132K

$132K/yr · 756K searches

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand Low Review Barrier

According to Flapen's Amazon United States niche tracking, attack on titan figures is a $132K/yr Amazon United States market (756K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 52/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

attack on titan figures market data

Units sold / yr: 4K–5K; avg 0–100/product
Revenue / yr: $200K–$250K; units × avg price
Conversion rate: 0.4%
Avg BSR: #5,825
Page quality: 0%
Prime: 59%
Sponsored: 59%
Out of stock: 17.1%
Avg brand age: 36 months
Avg seller age: 147 days

Competition & brand share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

146

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

53%

Top 20: 98%

Open market

23%

LUNK19%
Banpresto16%
Kaiyodo14%
Total Anime13%
HBGIAY8%
ABYSTYLE7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +25.6% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 2.6×

Open Trend

Top attack on titan figures search terms

attack on titan figures288K/yr +30.3%0.3% conv.
aot figure93K/yr +39.4%0.3% conv.
attack on titan figure85K/yr +20.1%0.3% conv.
eren yeager figure59K/yr +1.1%0.4% conv.
attack on titan action figures40K/yr +33.0%0.4% conv.
eren yeager42K/yr -2.6%0.1% conv.
aot action figures15K/yr +100.8%0.2% conv.
aot figures18K/yr +48.5%0.1% conv.
revoltech attack on titan13K/yr +196.4%0.3% conv.
attack on titan statue15K/yr +23.3%0.1% conv.

All search terms

Top attack on titan figures products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

LUNK Reiner Braun Action Figure Movable Joints Anime Figures Statue with Interchangeable Accessories Fighting Titan Form Eren Jaeger Figurine Collectible 6.7IN

LUNK$28.714.3★50 rev

Revoltech Amazing Yamaguchi Attack on Titan Eren Yeager Action Figure

Kaiyodo$154.644.2★13 rev

Banpresto - Attack on Titan - Eren Yeager Grandista Figure

Banpresto$36.654.6★33 rev

HBGIAY Eren Jaeger Bust Statues Anime Action Figures 22cm PVC Model

HBGIAY$65.934.9★16 rev

Total Anime Eren Jaeger - 6.5-Inch Scale Figure with Swappable Faceplates Alternate Hands and Weapon

Total Anime$20.014.6★2,030 rev

Newest

by launch date

MABAIUDE SanLi Figure Levi Statue - 30cm Big Size Anime Titan Eren Jaeger Figure SanLi Figurine Model (Fightting Ver.) 1/6 PVC Collectible Desktop Decoration Gifts

MABAIUDE$46.783 rev

3mo ago

YLQANONG Annie Leonhart Figures Eren Jaeger Anime Figure Statue Movable Joints Interchangeable Parts Levi Titan Anime Action Figurine for Fans 16CM/6.3IN

YLQANONG$31.4650 rev

6mo ago

YLEAFUN 2pcs Eren Jaeger Figures Reiner Braun Action Figure Statue Movable Joints and Interchangeable Hands Parts Anime Levi Figure Statue Model 17cm/16cm

YLEAFUN$59.292 rev

6mo ago

LUNK Reiner Braun Action Figure Movable Joints Anime Figures Statue with Interchangeable Accessories Fighting Titan Form Eren Jaeger Figurine Collectible 6.7IN

LUNK$28.7150 rev

9mo ago

YLQANONG Reiner Braun Figures Movable Joints Eren Jaeger Anime Figure Statue Interchangeable Parts Levi Titan Anime Action Figurine for Fans 17CM/6.69IN

YLQANONG$31.9650 rev

9mo ago

What buyers say about attack on titan figures

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall37%

“Good Quality”

Value For Money16%

“Worth it”

Advertised Vs Actual Product16%

“Looks as you see it”

Collectibles8%

“Awesome little collectible”

Design-Overall5%

“he looks amazing”

Fun/Entertainment Experience5%

“Such a cool toy”

Size-Overall3%

“He fits so good on his stand, sometimes figures dont fit right and wobble,”

Material Quality2%

“Material was well put together”

Gifting Purpose2%

“Awesome Gift”

What buyers complain about

Durability14%

“it is not durable”

Quality-Overall14%

“the stand is a terrible quality”

Size-Overall13%

“Very loose”

Balance/Stability10%

“Very unstable, hard to keep him standing”

Strength5%

“Tad bit fragile”

Advertised Vs Actual Product5%

“Looks bad not like it does on the pictures”

Material Quality5%

“Not a very strong material”

Color5%

“Boots are VERY red”

Value For Money4%

“not worth $175”

Assembly/Installation4%

“to put it back together is a hassle not great even for posing”

Top return reasons

Defective Material/Parts27%

Advertised Vs Actual Product10%

Size-Overall9%

Value For Money9%

Quality-Overall8%

Product Condition5%

Scratch Resistance4%

Gifting Purpose4%

Color3%

Durability2%

Common questions

Is attack on titan figures profitable to sell on Amazon United States?: The niche generates $132K/yr across 22 tracked products. 4 of 7 products launched in the last 360 days are still selling. 90-day search growth is +25.6%. Flapen's verdict: Worth a look (52/100).
How competitive is the attack on titan figures niche?: 12 brands and 146 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 70% of demand.
What do buyers complain about in attack on titan figures?: Top complaints mined from reviews: Durability, Quality-Overall, Size-Overall. The return rate is 0.9%.
When does demand for attack on titan figures peak?: Demand peaks in Nov–Dec; the busiest month runs 2.6× the quietest.
What does it cost to enter the attack on titan figures niche?: Listings span $9.23–$160.21; the average listing price is $49.95 (sweet spot $15–$100). The average incumbent carries 301 reviews — the moat a new listing must climb.