Is astro bot toy profitable to sell on Amazon United States?

The niche generates $159K/yr across 21 tracked products. 11 of 15 products launched in the last 360 days are still selling. 90-day search growth is -17.4%. Flapen's verdict: Worth a look (50/100).

How competitive is the astro bot toy niche?

11 brands and 57 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 76% of demand.

What do buyers complain about in astro bot toy?

Top complaints mined from reviews: Quality-Overall, Size-Overall, Durability. The return rate is 1.2%.

When does demand for astro bot toy peak?

Demand peaks in Jan–Dec; the busiest month runs 4.0× the quietest.

What does it cost to enter the astro bot toy niche?

Listings span $11.75–$129.84; the average listing price is $31.08 (sweet spot $15–$100). The average incumbent carries 115 reviews — the moat a new listing must climb.

astro bot toy

Worth a look

Shows a sweet-spot price point ($31.08 avg), but soft demand (-17.4% this quarter) keeps it on the watch list.

Avg price

Incredible$31.08

avg listing price — sweet spot $15–$100

Review moat

Great114.86

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.2%

return rate — above 5% kills the launch gate

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Price range

Good$11.75–$129.84

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$159K

$159K/yr · 270K searches

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Growth

Bad-17.4%

90-day search growth — must beat 0% to launch

Signals Low Review Barrier

According to Flapen's Amazon United States niche tracking, astro bot toy is a $159K/yr Amazon United States market (270K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Jan–Dec. Verdict: Worth a look — 50/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

astro bot toy market data

Units sold / yr: 4K–5K; avg 100–250/product
Revenue / yr: $124K–$155K; units × avg price
Conversion rate: 1.9%
Avg BSR: #3,996
Page quality: 0%
Prime: 90%
Sponsored: 71%
Out of stock: 6.4%
Avg brand age: 31 months
Avg seller age: 166 days

Competition & brand share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 rising

Sellers

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

59%

Top 20: 99%

Open market

15%

Paladone22%
GUND22%
Good Smile Company13%
Funko10%
PlayStation10%
Northwest9%
Open — no brand owns it (5 brands, 15%)

Demand & seasonality

Weekly Amazon search volume, last 88 weeks — -17.4% search growth over the last 90 days.

Peak months: Jan, Dec · busiest ÷ quietest = 4.0×

Open Trend

Top astro bot toy search terms

astro bot merch22K/yr +55.5%1.4% conv.
astro bot toy42K/yr -24.4%1.6% conv.
astro bot plush34K/yr -45.6%2.8% conv.
astrobot birthday decorations18K/yr -12.7%0.2% conv.
astro bot birthday decorations19K/yr -13.9%0.5% conv.
astrobot plush23K/yr -42.6%5.2% conv.
astrobot toy26K/yr -39.3%2.7% conv.
astro bot toys17K/yr -5.8%1.4% conv.
astrobot toys10K/yr +17.0%1.9% conv.
astro bot figure13K/yr -27.6%0.9% conv.

All search terms

Top astro bot toy products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

GUND Sony PlayStation Astro Bot 9-Inch Plush Robot for Ages 3+

GUND$16.334.7★46 rev

Funko Pop! Games: Astro Bot - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Video Game Fans - Model Figure for Collectors and Display

Funko$15.074.7★746 rev

PlayStation Astro Bot Video Game Big Boys 2 Pack T-Shirts Black/Blue 14-16

PlayStation$22.664.8★32 rev

Northwest Astrobot Hugger Pillow & Silk Touch Throw Blanket Set PlayStation Stuffed Pillow 50x60 inch Blanket and 11 inch Plushie

Northwest$27.954.8★222 rev

Good Smile Company Astros Playroom: Astro Nendoroid Action Figure

Good Smile Company$129.844.5★82 rev

Newest

by launch date

Astro Bot and Friends Character Burst Colorful Video Game T-Shirt

Astro Bot Rescue Mission$18.914 rev

3mo ago

Astro Bot Pose Grid Collage with Logo Video Game T-Shirt

Astro Bot Rescue Mission$18.555 rev

3mo ago

Astro Bot Coin Buddies Money Box 18cm Interactive Piggy Bank with Sound Effects Battery-Powered Coin Bank for Kids & Gamers Fun Savings Toy (Batteries Not Included) | Paladone

Paladone$20.1530 rev

4mo ago

Astrobot PlayStations Astro Bot Fighting Enemies in Space T-Shirt

Playstation$18.2722 rev

5mo ago

Paladone Astro Bot Icon Alarm Clock Digital Clock with Tap-to-Snooze & Night Light Function 17cm Battery-Powered Astro Bot Figurine Clock for Kids & Gamers

Paladone$32.8711 rev

6mo ago

What buyers say about astro bot toy

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“Excellent Quality”

Value For Money12%

“Great Value”

Soft Feel10%

“The blanket is soft”

Design-Overall7%

“His look is great”

Size-Overall7%

“Good fit”

Gifting Purpose6%

“Cute gift”

Brightness/Shine/Glow5%

“Light is very bright”

Collectibles4%

“I might actually order another because I like to keep collectable toys in the box”

Advertised Vs Actual Product3%

“Better than I expected”

Assembly/Installation3%

“This is an easy install”

What buyers complain about

Quality-Overall16%

“Bad quality”

Size-Overall14%

“The Men's Small was a very tight”

Durability9%

“Broken within hours”

Strength9%

“more fragile than expected”

Defective Material/Parts5%

“You have to be very careful or the pieces break off”

Material Quality5%

“I know someone will think that it is cheap material”

Print Quality4%

“As for the cons, the fabric and print quality feel a bit on the cheaper side”

Ease Of Cleaning3%

“it's both dusty/dirty”

Touch/Button Controls2%

“feels like you found it at dollar tree with its awkward button”

Thickness2%

“Blanket is thin”

Top return reasons

Size-Overall26%

Defective Material/Parts23%

Functionality-Overall7%

Quality-Overall6%

Value For Money5%

Advertised Vs Actual Product4%

Product Condition3%

Print Quality2%

Durability2%

Noise Level2%

Common questions

Is astro bot toy profitable to sell on Amazon United States?: The niche generates $159K/yr across 21 tracked products. 11 of 15 products launched in the last 360 days are still selling. 90-day search growth is -17.4%. Flapen's verdict: Worth a look (50/100).
How competitive is the astro bot toy niche?: 11 brands and 57 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 76% of demand.
What do buyers complain about in astro bot toy?: Top complaints mined from reviews: Quality-Overall, Size-Overall, Durability. The return rate is 1.2%.
When does demand for astro bot toy peak?: Demand peaks in Jan–Dec; the busiest month runs 4.0× the quietest.
What does it cost to enter the astro bot toy niche?: Listings span $11.75–$129.84; the average listing price is $31.08 (sweet spot $15–$100). The average incumbent carries 115 reviews — the moat a new listing must climb.