astarion
Skip itA small market ($41K/yr) — this niche doesn't clear our bar today.
Avg price
Great$17.88avg listing price — sweet spot $15–$100
Price range
Great$6.17–$49.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great490.48avg incumbent reviews — the moat a new listing must climb
Brand share
Good66%top-5 brand share — brands hold most of the demand
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Returns
Okay4.0%return rate — above 5% kills the launch gate
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-15.3%90-day search growth — must beat 0% to launch
Market size
Bad$41K$41K/yr · 132K searches
According to Flapen's Amazon United States niche tracking, astarion is a $41K/yr Amazon United States market (132K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Dec. Verdict: Skip it — 39/100.
Data updated Jul 30, 2026 · scored weekly · How we score niches
astarion market data
- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- $45K–$54K
- units × avg price
- Conversion rate
- 1.7%
- Avg BSR
- #55,693
- Page quality
- 0%
- Prime
- 86%
- Sponsored
- 76%
- Out of stock
- 3.1%
- Avg brand age
- 30 months
- Avg seller age
- 164 days
Competition & brand share
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.Brands
19 falling
Sellers
74
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
51%
Top 20: 89%
Open market
29%
- Funko44%
- KUIYAI6%
- POP6%
- Bbalizko5%
- Popfunk5%
- ZJXHPO5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -15.3% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 3.5×
Top astarion search terms
- astarion69K/yr
- bg327K/yr
- astarion funko pop9K/yr
- bg3 merch11K/yr
- baldurs gate 3 astarion4K/yr
- astarion merch8K/yr
- astarion figure3K/yr
- astarion funko2K/yr
Top astarion products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Funko Pop! Games: Baldurs Gate 3 - Astarion - Shirtless - Amazon Exclusive - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Video Games Fans
Funko$15.664.8★79 rev
Funko Pop! Games Baldurs Gate Astarion Bloody Vinyl Figure #1191
Funko$32.365.0★1 rev
Funko POP! Games: Baldurs Gate 3 - Astarion - 1 in 6 Chance of Rare Chase
Funko$15.094.8★755 rev
POP Games: Baldurs Gate - Astarion Funko Vinyl Figure (Bundled with Compatible Box Protector Case) Multicolor 3.75 inches
POP$19.184.7★24 rev
Bbalizko Mens Pirate Shirt Ruffle Victorian Renaissance Steampunk Vampire Poet Shirts Gothic Medieval Costume
Bbalizko$19.894.5★6,835 rev
Newest
by launch dateFunko Pop! Games Baldurs Gate Astarion Bloody Vinyl Figure #1191
Funko$32.361 rev
Astarion Pale Elf Graphic T Shirt Inspired by Baldurs Gate 3 Dark Fantasy RPG Tee Front and Back Design Unisex (US Alpha XX-Large Regular Regular) Black
Generic$28.380 rev
Astarion Pale Elf Graphic T Shirt Inspired by Baldurs Gate 3 Dark Fantasy RPG Tee Front and Back Design Unisex (US Alpha X-Large Regular Regular) Black
Generic$25.870 rev
Funko Pop! Games: Baldurs Gate 3 - Astarion - Shirtless - Amazon Exclusive - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Video Games Fans
Funko$15.6679 rev
POFULL BG3 Inspired Crossbody Bag Astarion High Elf Gaming Gift Astarion Rogue Gift You Are Not Alone In This Messenger Bag (YOU ARE NOT)
POFULL$15.445 rev
Trending
90-day click momentumAstarion Pale Elf Graphic T Shirt Inspired by Baldurs Gate 3 Dark Fantasy RPG Tee Front and Back Design Unisex (US Alpha XX-Large Regular Regular) Black
Generic$28.380.0★
Popfunk Dungeons & Dragons Baldurs Gate Unisex T-Shirt (Medium Sand)
Popfunk$15.774.8★
Bbalizko Mens Pirate Shirt Ruffle Victorian Renaissance Steampunk Vampire Poet Shirts Gothic Medieval Costume
Bbalizko$19.894.5★
Funko Pop! Games Baldurs Gate Astarion Bloody Vinyl Figure #1191
Funko$32.365.0★
Astarion Pale Elf Graphic T Shirt Inspired by Baldurs Gate 3 Dark Fantasy RPG Tee Front and Back Design Unisex (US Alpha X-Large Regular Regular) Black
Generic$25.870.0★
What buyers say about astarion
What buyers praise and complain about, mined from review topics.What buyers love
“Good Quality Shirt”
“Good Price”
“this was everything I expected”
“Fits well”
“fun and colorful”
“Its a neat collectible”
“looks great”
“Great gift for any fan of Balders Gate”
“It's not that cheap costume material”
“feel good in the hand”
What buyers complain about
“it does change color”
“It was a little smaller than I thought”
“it made my GF wet”
“The images are not printed on so if you have to hand wash it you do not have to worry about the images coming off”
“Difficult to close so I'll pin a broche instead”
“there's too many varying styles”
“They don't stick that well”
“Some look low quality”
Top return reasons
Common questions
- Is astarion profitable to sell on Amazon United States?
- The niche generates $41K/yr across 29 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is -15.3%. Flapen's verdict: Skip it (39/100).
- How competitive is the astarion niche?
- 19 brands and 74 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 66% of demand.
- What do buyers complain about in astarion?
- Top complaints mined from reviews: Color, Size-Overall, Moist/Dry. The return rate is 4.0%.
- When does demand for astarion peak?
- Demand peaks in Dec; the busiest month runs 3.5× the quietest.
- What does it cost to enter the astarion niche?
- Listings span $6.17–$49.94; the average listing price is $17.88 (sweet spot $15–$100). The average incumbent carries 490 reviews — the moat a new listing must climb.