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Ark of the Covenant

Fail

Demand is soft, at -17.1% this quarter, so Ark of the Covenant is a Fail.

Flapen Score
38
38 / 100
Ranks 2,364 of 3,143 Toys & Games niches · −8 vs the category median of 46
Market size
$89K/yr95K searches / yr
90-day growth
-17.1%search demand this quarter
Competition
49%top-5 click share · 12 brands · 22 sellers

Flapen Score

Ark of the Covenant against its category

The dotted line is the Toys & Games average. Past it, Ark of the Covenant is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ark of the Covenant market on Amazon at a glance

Shoppers on Amazon United States searched for Ark of the Covenant 95K times last year and spent an estimated $89K. The top 5 brands take 84% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -17.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $89K a year.

Searches, last 12 months
95K
Growth, 90 days vs prior 90
-17.1%
Conversion, latest week
1.6%
Market size, estimated
$89Ka year
Peak month
January1.5× the quietest month
Top search term
ark of the covenant38K searches a year

02 · Price

A sale here is worth $59.14.

Listings sell for $59.14 on average, from $15.05 to $437.88. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $59.14 that is $0 to $6K a year per listing.

Average price
$59.14inside the $15 to $100 sweet spot
Price range
$15.05–$437.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #5,089 within Statues, Bobbleheads & Busts. It carries 190 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
92%
Out of stock, average day
2.3%
Average rank
#5,089in Statues, Bobbleheads & Busts
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
190per listing
Listings tracked
26

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Ark of the Covenant products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

22

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

49%

Top 20: 93%

Open market

13%

  • Brand 140%
  • Brand 221%
  • Brand 311%
  • Brand 47%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (6 brands, 13%)

Demand

Ark of the Covenant search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Ark of the Covenant search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ark of the covenant38K/yr
  • ark of the covenant model17K/yr
  • arca del pacto13K/yr
  • el arca del pacto7K/yr
  • arca de la alianza8K/yr
  • arc of the covenant6K/yr
  • the ark of the covenant6K/yr

Reviews and returns

What reviews say buyers love and hate about Ark of the Covenant

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Defective Material/Parts”
2.9%of orders come back
“Parts are missing”
A buyer, on “Defective Material/Parts”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Ark of the Covenant questions

Answered from the same tracked data.