Apothecary Diaries Figure
FailBuyers convert on only 0.7% of searches, so Apothecary Diaries Figure is a Fail.
- Flapen Score
- 49 / 100Top 33% of 3,143 Toys & Games niches · +3 vs the category median of 4649
- Market size
- $163K/yr542K searches / yr
- 90-day growth
- +25.9%search demand this quarter
- Competition
- 52%top-5 click share · 13 brands · 72 sellers
Flapen Score
Apothecary Diaries Figure against its category
The dotted line is the Toys & Games average. Past it, Apothecary Diaries Figure is stronger. Inside it, weaker.
Market
The Apothecary Diaries Figure market on Amazon at a glance
Shoppers on Amazon United States searched for Apothecary Diaries Figure 542K times last year and spent an estimated $163K. The top 5 brands take 86% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 542K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +25.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $163K a year.
- Searches, last 12 months
- 542K
- Growth, 90 days vs prior 90
- +25.9%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $163Ka year
- Peak month
- December3.0× the quietest month
- Top search term
- apothecary diaries figure164K searches a year
02 · Price
A sale here is worth $40.62.
Listings sell for $40.62 on average, from $5.72 to $248.12. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $40.62 that is $4K to $10K a year per listing.
- Average price
- $40.62inside the $15 to $100 sweet spot
- Price range
- $5.72–$248.12
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $4K–$10K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
44% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 7.9% of listings are out of stock. The average listing ranks #4,473 within Statues, Bobbleheads & Busts. It carries 29 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 44%
- Prime listings
- 60%
- Out of stock, average day
- 7.9%
- Average rank
- #4,473in Statues, Bobbleheads & Busts
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 29per listing
- Listings tracked
- 25
04 · Newcomers
6 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 11
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 25 months
Products
Top Apothecary Diaries Figure products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Banpresto - The Apothecary Diaries - Maomao (Walking Around Town) Figure
- Price
- $32.07
- Rating
- 4.5/5
- Reviews
- 16
- Age
- 6mo ago

Banpresto - The Apothecary Diaries - Maomao (Garden Party) Figure
- Price
- $34.27
- Rating
- 5.0/5
- Reviews
- 22
- Age
- 8mo ago

The Apothecary Diaries: Maomao Brilliant Figure
- Price
- $53.18
- Rating
- 4.8/5
- Reviews
- 24
- Age
- 1y ago

Maomao Figure Maomao Statue 9cm Sitting Pose Cute Mao Mao Figure Model Hanfu Version Anime Figurine Collectibles Desktop Decoration Gifts for Fans
- Price
- $5.72
- Rating
- 4.3/5
- Reviews
- 113
- Age
- 1y ago

SEGA The Apothecary Diaries: Maomao PM Perching Figure Chocorose
- Price
- $40.30
- Rating
- 4.7/5
- Reviews
- 64
- Age
- 2y ago
Trending
estimated 90-day click momentum
Furyu TV Anime The Apothecary Diaries Trio-Try-iT Figure Maomao Figure
- Price
- $40.03
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 2mo ago

NINJAMO The Court Herbalist Diaries Ceremonial Maomao Cat Jinshi Chibi Cute Colorful Decorative Figures (Ceremony 1)
- Price
- $26.96
- Rating
- 3.2/5
- Reviews
- 2
- Age
- 4mo ago

Banpresto - The Apothecary Diaries - Maomao - Moon Fairy - Collectible Figure
- Price
- $63.34
- Rating
- 5.0/5
- Reviews
- 14
- Age
- 3mo ago

Good Smile Company The Apothecary Diaries: Maomao Nendoroid Action Figure
- Price
- $82.08
- Rating
- 4.6/5
- Reviews
- 35
- Age
- 2y ago

Good Smile Company The Apothecary Diaries: Maomao (Garden Party Ver.) Action Figure
- Price
- $50.67
- Rating
- 4.7/5
- Reviews
- 18
- Age
- 1y ago
Newest
by launch date
Furyu TV Anime The Apothecary Diaries Trio-Try-iT Figure Maomao Figure
- Price
- $40.03
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 2mo ago

Banpresto - The Apothecary Diaries - Maomao - Moon Fairy - Collectible Figure
- Price
- $63.34
- Rating
- 5.0/5
- Reviews
- 14
- Age
- 3mo ago

NINJAMO The Court Herbalist Diaries Ceremonial Maomao Cat Jinshi Chibi Cute Colorful Decorative Figures (Ceremony 1)
- Price
- $26.96
- Rating
- 3.2/5
- Reviews
- 2
- Age
- 4mo ago

Banpresto - The Apothecary Diaries - Maomao (Walking Around Town) Figure
- Price
- $32.07
- Rating
- 4.5/5
- Reviews
- 16
- Age
- 6mo ago

Banpresto - The Apothecary Diaries - Maomao Big Sofvimates Figure
- Price
- $31.55
- Rating
- 4.9/5
- Reviews
- 19
- Age
- 6mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
72
Est. top-5 brand share
86%
Top 20: 100%
Est. top-5 click share
52%
Top 20: 95%
Open market
11%
- Banpresto42%
- MABAIUDE23%
- SYSTEM SERVICE10%
- SEGA6%
- Good Smile Company5%
- Furyu3%
- Open — no brand owns it (7 brands, 11%)
Demand
Apothecary Diaries Figure search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.0×
Search terms
Top Apothecary Diaries Figure search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- apothecary diaries figure164K/yr
- maomao figure124K/yr
- maomao100K/yr
- the apothecary diaries figure52K/yr
- mao mao figure46K/yr
- apothecary diaries figures20K/yr
- apothecary diaries blind box7K/yr
- apothecary diaries funko pop8K/yr
- the apothecary diaries figures5K/yr
- maomao nendoroid6K/yr
Reviews and returns
What reviews say buyers love and hate about Apothecary Diaries Figure
We read the reviews and the return reasons for every product selling here.
“Small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Apothecary Diaries Figure questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








