American Boy Doll

Shoppers searched for this 90K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +18.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.

Searches, last 12 months

90K

Growth, 90 days vs prior 90

+18.8%

Conversion, latest week

0.5%

Market size, estimated

$23Ka year

Peak month

December4.5× the quietest month

Top search term

american boy doll23K searches a year

Listings sell for $55.04 on average, from $14.86 to $118.36. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $55.04 that is $0 to $6K a year per listing.

Average price

$55.04inside the $15 to $100 sweet spot

Price range

$14.86–$118.36

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$6K

Returns

3.2%of orders · Amazon United States median 2.1%

31% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 15.7% of listings are out of stock. The average listing ranks #2,507 within Doll Accessories. It carries 241 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

31%

Prime listings

81%

Out of stock, average day

15.7%

Average rank

#2,507in Doll Accessories

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

241per listing

Listings tracked

16

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

48 months