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Akaza

Fail

Demand is soft, at -22.2% this quarter, so Akaza is a Fail.

Flapen Score
46
46 / 100
Ranks 1,432 of 3,143 Toys & Games niches · on the category median
Market size
$201K/yr308K searches / yr
90-day growth
-22.2%search demand this quarter
Competition
57%top-5 click share · 13 brands · 138 sellers

Flapen Score

Akaza against its category

The dotted line is the Toys & Games average. Past it, Akaza is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Akaza market on Amazon at a glance

Shoppers on Amazon United States searched for Akaza 308K times last year and spent an estimated $201K. The top 5 brands take 82% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 308K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -22.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $201K a year.

Searches, last 12 months
308K
Growth, 90 days vs prior 90
-22.2%
Conversion, latest week
1.8%
Market size, estimated
$201Ka year
Top search term
akaza108K searches a year

02 · Price

A sale here is worth $35.92.

Listings sell for $35.92 on average, from $13.44 to $91.48. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $35.92 that is $4K to $9K a year per listing.

Average price
$35.92inside the $15 to $100 sweet spot
Price range
$13.44–$91.48
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$4K–$9K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

24% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #11,228 within Statues, Bobbleheads & Busts. It carries 179 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
24%
Prime listings
71%
Out of stock, average day
8.5%
Average rank
#11,228in Statues, Bobbleheads & Busts
Average rating
4.73 starsAmazon United States average 4.42 stars
Average reviews
179per listing
Listings tracked
21

04 · Newcomers

1 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
1Amazon's first-year sales bar
Average brand age
29 months

Products

Top Akaza products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 rising

Sellers

138

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

57%

Top 20: 99%

Open market

14%

  • Brand 129%
  • Brand 221%
  • Brand 319%
  • Brand 46%
  • Brand 56%
  • Brand 64%
  • Open — no brand owns it (7 brands, 14%)

Demand

Akaza search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KHoliday '25OctNovDecJanFebMarAprMayJunJul

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.1× · 10 of 12 months tracked

Search terms

Top Akaza search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • akaza108K/yr
  • akaza figure79K/yr
  • akaza funko pop31K/yr
  • akaza action figure12K/yr
  • demon slayer akaza22K/yr
  • akaza plush13K/yr
  • akaza demon slayer14K/yr
  • akaza demon slayer figure5K/yr
  • akaza keychain5K/yr
  • akasa demon slayer6K/yr

Reviews and returns

What reviews say buyers love and hate about Akaza

We read the reviews and the return reasons for every product selling here.

41%of positive reviews mention “Quality-Overall”
46%of negative reviews mention “Durability”
0.9%of orders come back
“it broke too easily”
A buyer, on “Durability”46% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Akaza questions

Answered from the same tracked data.