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zwave outdoor smart plug

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 2Growth 68Conversion 84Competition 0Returns 39Price range 95Avg price 95Brand share 0Review moat 86Quality gap 80

Avg price

Incredible$33.85

avg listing price — sweet spot $15–$100

Price range

Incredible$29.15–$39.42

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great270.75

avg incumbent reviews — the moat a new listing must climb

Conversion

Great9.2%

search→purchase rate — share of searches ending in a sale

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Growth

Good+49.0%

90-day search growth — must beat 0% to launch

Returns

Okay3.9%

return rate — above 5% kills the launch gate

Market size

Bad$9K

$9K/yr · 3K searches

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, zwave outdoor smart plug is a $9K/yr Amazon United States market (3K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 45/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

zwave outdoor smart plug market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
$8K–$17K
units × avg price
Conversion rate
9.2%
Avg BSR
#110
Page quality
0%
Prime
100%
Sponsored
50%
Out of stock
16.9%
Avg brand age
55 months
Avg seller age
194 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 flat

Sellers

4

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Minoston72%
  • ZOOZ28%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +49.0% search growth over the last 90 days.
300200Spike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 7.8×

Top zwave outdoor smart plug products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$1K30%$3K45%$4K60%$5K101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 4 tracked products in this niche — three views at once, no toggling.

What buyers say about zwave outdoor smart plug

What buyers praise and complain about, mined from review topics.

What buyers love

Efficiency25%

“Works great”

Socket/Port/Plug25%

“I particularly like this smart plug”

Connectivity-Overall17%

“Connected just fine with my Ezlo controller and scene setup and execution is top notch”

Auto Sleep/Wake Feature17%

“Works great both when automated and manually”

Advertised Vs Actual Product8%

“Works as expected”

Compatibility-Overall8%

“Plug works well”

What buyers complain about

Durability33%

“Failed after 1 year”

Connectivity-Overall25%

“then is appears offline”

Assembly/Installation25%

“It did need a couple of tweaks to set it up”

Color8%

“Just failed out of the blue”

Value For Money8%

“Not worth the money”

Top return reasons

Connectivity-Overall36%
Compatibility-Overall22%
Range9%
Defective Material/Parts8%
Functionality-Overall7%
Advertised Vs Actual Product7%
Socket/Port/Plug3%
Durability3%
Value For Money3%
Eco Friendliness1%

Common questions

Is zwave outdoor smart plug profitable to sell on Amazon United States?
The niche generates $9K/yr across 4 tracked products. 90-day search growth is +49.0%. Flapen's verdict: Skip it (45/100).
How competitive is the zwave outdoor smart plug niche?
2 brands and 4 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in zwave outdoor smart plug?
Top complaints mined from reviews: Durability, Connectivity-Overall, Assembly/Installation. The return rate is 3.9%.
When does demand for zwave outdoor smart plug peak?
Demand peaks in Nov–Dec; the busiest month runs 7.8× the quietest.
What does it cost to enter the zwave outdoor smart plug niche?
Listings span $29.15–$39.42; the average listing price is $33.85 (sweet spot $15–$100). The average incumbent carries 271 reviews — the moat a new listing must climb.