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yolink plug

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 18Growth 34Conversion 100Competition 3Returns 90Price range 90Avg price 95Brand share 0Review moat 86Quality gap 18

Conversion

Incredible20.6%

search→purchase rate — share of searches ending in a sale

Avg price

Incredible$38.19

avg listing price — sweet spot $15–$100

Returns

Great1.3%

return rate — above 5% kills the launch gate

Price range

Great$21.29–$105.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great276

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+7.1%

90-day search growth — must beat 0% to launch

Market size

Bad$74K

$74K/yr · 9K searches

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Competition

Bad97%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, yolink plug is a $74K/yr Amazon United States market (9K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 43/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

yolink plug market data

Units sold / yr
1K–2K
avg 100–250/product
Revenue / yr
$48K–$57K
units × avg price
Conversion rate
20.6%
Avg BSR
#212
Page quality
0%
Prime
83%
Sponsored
67%
Out of stock
5.5%
Avg brand age
39 months
Avg seller age
196 days

Competition & brand share

The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 flat

Sellers

3

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • YoLink100%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +7.1% search growth over the last 90 days.
500300Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.0×

Top yolink plug products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$11K30%$22K45%$33K60%$44K101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

What buyers say about yolink plug

What buyers praise and complain about, mined from review topics.

What buyers love

Connectivity-Overall22%

“reliable - no issues with the hub or connecting”

Ease Of Use11%

“easy to use”

Socket/Port/Plug10%

“I really like this little plug”

Efficiency9%

“It works perfect”

Quality-Overall9%

“So far after a year a great product”

Value For Money7%

“For the price, these smart plugs are great, and I would purchase them again”

Assembly/Installation6%

“Easy to setup”

Compatibility-Overall5%

“Excellent, works without needing to reset it or sign back in, it just works with Google home perfectly”

Durability5%

“Very reliable and versatile”

Range5%

“Excellent range”

Top return reasons

Connectivity-Overall25%
Functionality-Overall21%
Socket/Port/Plug14%
Compatibility-Overall11%
Advertised Vs Actual Product6%
Size-Overall5%
Assembly/Installation4%
Defective Material/Parts3%
Heating2%
Constant Reboot Or Restart2%

Common questions

Is yolink plug profitable to sell on Amazon United States?
The niche generates $74K/yr across 6 tracked products. 90-day search growth is +7.1%. Flapen's verdict: Skip it (43/100).
How competitive is the yolink plug niche?
1 brands and 3 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 100% of demand.
When does demand for yolink plug peak?
Demand peaks in Nov–Dec; the busiest month runs 3.0× the quietest.
What does it cost to enter the yolink plug niche?
Listings span $21.29–$105.69; the average listing price is $38.19 (sweet spot $15–$100). The average incumbent carries 276 reviews — the moat a new listing must climb.