Yard Stick

Shoppers searched for this 419K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 9.6% of those searches ended in a purchase. Searches in the last 90 days moved -14.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $487K a year.

Searches, last 12 months

419K

Growth, 90 days vs prior 90

-14.4%

Conversion, latest week

9.6%

Market size, estimated

$487Ka year

Peak month

August1.4× the quietest month

Top search term

yard stick220K searches a year

Listings sell for $12.11 on average, from $6.86 to $19.56. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At $12.11 that is $12K to $15K a year per listing.

Average price

$12.11under the $15 to $100 sweet spot

Price range

$6.86–$19.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

1,000–1,250

Revenue per listing a year

$12K–$15K

Returns

1.1%of orders · Amazon United States median 2.1%

50% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 12.3% of listings are out of stock. The average listing ranks #701 within Measuring & Layout Tools. It carries 964 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

88%

Out of stock, average day

12.3%

Average rank

#701in Measuring & Layout Tools

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

964per listing

Listings tracked

8

The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

63 months