Wyze Light Bulb
FailThe top 5 brands take 100% of clicks, so Wyze Light Bulb is a Fail.
- Flapen Score
- 45 / 100Ranks 5,778 of 9,536 Tools & Home Improvement niches · −3 vs the category median of 4845
- Market size
- $398K/yr122K searches / yr
- 90-day growth
- +0.5%search demand this quarter
- Competition
- 77%top-5 click share · 4 brands · 14 sellers
Flapen Score
Wyze Light Bulb against its category
The dotted line is the Tools & Home Improvement average. Past it, Wyze Light Bulb is stronger. Inside it, weaker.
Market
The Wyze Light Bulb market on Amazon at a glance
Shoppers on Amazon United States searched for Wyze Light Bulb 122K times last year and spent an estimated $398K. All 4 brands take every click. Demand peaks in Oct–Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
9.4% of searches ended in a purchase last week.
Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 9.4% of those searches ended in a purchase. Searches in the last 90 days moved +0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $398K a year.
- Searches, last 12 months
- 122K
- Growth, 90 days vs prior 90
- +0.5%
- Conversion, latest week
- 9.4%
- Market size, estimated
- $398Ka year
- Peak month
- November2.1× the quietest month
- Top search term
- wyze bulb46K searches a year
02 · Price
A sale here is worth $34.75.
Listings sell for $34.75 on average, from $8.98 to $82.04. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,000 to 1,250 of them. At $34.75 that is $35K to $43K a year per listing.
- Average price
- $34.75inside the $15 to $100 sweet spot
- Price range
- $8.98–$82.04
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $35K–$43K
- Returns
- 3.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #961 within Light Bulbs. It carries 5,506 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 100%
- Out of stock, average day
- 3.9%
- Average rank
- #961in Light Bulbs
- Average rating
- 4.36 starsAmazon United States average 4.42 stars
- Average reviews
- 5,506per listing
- Listings tracked
- 11
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Wyze Light Bulb products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Wyze Bulb Color 1100 Lumen WiFi RGB and Tunable White A19 Smart Bulb Works with Alexa and Google Assistant Two-Pack
- Price
- $24.99
- Rating
- 4.3/5
- Reviews
- 4,295
- Age
- 5y ago

Wyze Lifestyle Bulb White 800LM A19 Tunable-White Wi-Fi Smart Light Bulb Compatible with Alexa and Google Assistant 2.4GHz No Hub Required 2700K - 6500K Dimmable 90+CRI Timer & Group 2-Pack
- Price
- $24.90
- Rating
- 4.5/5
- Reviews
- 294
- Age
- 2y ago

WYZE BULB COLOR RGB 4-PACK 16 MILLION COLORS AND TUNABLE WHITE WITH APP CONTROL
- Price
- $45.19
- Rating
- 4.3/5
- Reviews
- 4,295
- Age
- 5y ago

WYZE Bulb Cam - 2K HD Smart Light Bulb Security Camera with Color Night Vision 800-Lumen Dimmable LED 160 Wide View Motion Detection & Siren E26 Socket Alexa/Google/IFTTT
- Price
- $46.99
- Rating
- 4.2/5
- Reviews
- 3,471
- Age
- 1y ago

WYZE Accessory Bulb (WYZE Bulb Cam Required) Dimmable 800 Lumens LED Bulb Soft White 3000K E26 Base Bluetooth Connection only (no Wi-Fi Connection)
- Price
- $16.47
- Rating
- 4.2/5
- Reviews
- 3,471
- Age
- 1y ago
Trending
90-day click momentum
WYZE Bulb Cam Security Camera 2K HD Outdoor Light Bulb Camera Color Night Vision Dimmable LED Bulb Motion Detection Siren Alarm Works w/Alexa/Google Assistant (2 Pack)
- Price
- $82.04
- Rating
- 4.2/5
- Reviews
- 3,471
- Age
- 6mo ago

Amazon Basics Smart A19 LED Light Bulb Color Changing 9W (60W Equivalent) 800LM Works with Alexa Only WiFi 2.4 GHz No Hub Required Mood Lighting Energy Efficient 1-Pack
- Price
- $8.98
- Rating
- 4.4/5
- Reviews
- 13,997
- Age
- 2y ago

Wyze Lifestyle Bulb Color 1100LM Wi-Fi A19 Smart Bulb 16 Million Colors & Tunable White Works with Alexa and Google Assistant 75W Equivalent Dimmable Timer CRI>90 E26 No Hub Required 2-Pack
- Price
- $28.23
- Rating
- 4.4/5
- Reviews
- 74
- Age
- 2y ago

Wyze Lifestyle Bulb White 800LM A19 Tunable-White Wi-Fi Smart Light Bulb Compatible with Alexa and Google Assistant 2.4GHz No Hub Required 2700K - 6500K Dimmable 90+CRI Timer & Group 2-Pack
- Price
- $24.90
- Rating
- 4.5/5
- Reviews
- 294
- Age
- 2y ago

WYZE Bulb Color BR30-2 Pack
- Price
- $29.04
- Rating
- 4.4/5
- Reviews
- 91
- Age
- 2y ago
Newest
by launch date
WYZE Bulb Cam Security Camera 2K HD Outdoor Light Bulb Camera Color Night Vision Dimmable LED Bulb Motion Detection Siren Alarm Works w/Alexa/Google Assistant (2 Pack)
- Price
- $82.04
- Rating
- 4.2/5
- Reviews
- 3,471
- Age
- 6mo ago

WYZE Accessory Bulb (WYZE Bulb Cam Required) Dimmable 800 Lumens LED Bulb Soft White 3000K E26 Base Bluetooth Connection only (no Wi-Fi Connection)
- Price
- $16.47
- Rating
- 4.2/5
- Reviews
- 3,471
- Age
- 1y ago

WYZE Bulb Cam - 2K HD Smart Light Bulb Security Camera with Color Night Vision 800-Lumen Dimmable LED 160 Wide View Motion Detection & Siren E26 Socket Alexa/Google/IFTTT
- Price
- $46.99
- Rating
- 4.2/5
- Reviews
- 3,471
- Age
- 1y ago

Wyze Lifestyle Bulb Color 1100LM Wi-Fi A19 Smart Bulb 16 Million Colors & Tunable White Works with Alexa and Google Assistant 75W Equivalent Dimmable Timer CRI>90 E26 No Hub Required 2-Pack
- Price
- $28.23
- Rating
- 4.4/5
- Reviews
- 74
- Age
- 2y ago

Wyze Lifestyle Bulb White 800LM A19 Tunable-White Wi-Fi Smart Light Bulb Compatible with Alexa and Google Assistant 2.4GHz No Hub Required 2700K - 6500K Dimmable 90+CRI Timer & Group 2-Pack
- Price
- $24.90
- Rating
- 4.5/5
- Reviews
- 294
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.
Brands
4 rising
Sellers
14
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
0%
- WYZE63%
- Wyze Lifestyle33%
- Amazon Basics2%
- Govee1%
Demand
Wyze Light Bulb search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.1×
Search terms
Top Wyze Light Bulb search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- wyze bulb46K/yr
- wyze light bulb38K/yr
- wyze smart bulb10K/yr
- wyze bulbs10K/yr
- wyze color bulb8K/yr
- wyze bulb color6K/yr
- wyze lightbulb2K/yr
- wyze bulb white2K/yr
- wyze smart bulbs2K/yr
Reviews and returns
What reviews say buyers love and hate about Wyze Light Bulb
We read the reviews and the return reasons for every product selling here.
“Doesn't stay connected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wyze Light Bulb questions
Answered from the same tracked data.









