Is Wood Moisture Meter profitable to sell on Amazon United States?

Flapen scores Wood Moisture Meter 48 out of 100 on Amazon United States, a Fail. Shoppers spend $957K a year across 15 tracked products. Amazon counts 0 of the 2 products launched in the last year as successful launches. Search demand grew -13.7% in the last 90 days.

How competitive is the Wood Moisture Meter niche on Amazon United States?

12 brands and 49 sellers compete in Wood Moisture Meter on Amazon United States. The top 5 Wood Moisture Meter products take 75% of clicks, and the top 5 brands take 81%.

What do buyers complain about in Wood Moisture Meter?

Wood Moisture Meter buyers on Amazon United States complain most about Measurement/Reading Accuracy, Functionality-Overall, and Instructions/User Manual/Troubleshooting. Returns run at 5.3% of orders, which is high.

When does demand for Wood Moisture Meter peak?

Search demand for Wood Moisture Meter on Amazon United States peaks in Jan–Nov–Dec, and the busiest month runs 2.1× the quietest.

What does it cost to enter the Wood Moisture Meter niche?

Wood Moisture Meter sells for $25.01 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $9.13 to $48.19. The average product has 3,066 reviews, the count a new listing must catch up to.

Wood Moisture Meter

Fail

Demand is soft, at -13.7% this quarter, so Wood Moisture Meter is a Fail.

Filters High Returns

Flapen Score: 48
48 / 100Ranks 4,568 of 9,536 Tools & Home Improvement niches · on the category median
Market size: $957K/yr385K searches / yr
90-day growth: -13.7%search demand this quarter
Competition: 75%top-5 click share · 12 brands · 49 sellers

Flapen Score

Wood Moisture Meter against its category

The dotted line is the Tools & Home Improvement average. Past it, Wood Moisture Meter is stronger. Inside it, weaker.

48Fail

This niche Category average

See the method

Market

The Wood Moisture Meter market on Amazon at a glance

Shoppers on Amazon United States searched for Wood Moisture Meter 385K times last year and spent an estimated $957K. The top 5 brands take 81% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

9.9% of searches ended in a purchase last week.

Shoppers searched for this 385K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 9.9% of those searches ended in a purchase. Searches in the last 90 days moved -13.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $957K a year.

Searches, last 12 months: 385K
Growth, 90 days vs prior 90: -13.7%
Conversion, latest week: 9.9%
Market size, estimated: $957Ka year
Peak month: January2.1× the quietest month
Top search term: wood moisture meter137K searches a year

02 · Price

A sale here is worth $25.01.

Listings sell for $25.01 on average, from $9.13 to $48.19. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,500 to 3,000 of them. At $25.01 that is $63K to $75K a year per listing.

Average price: $25.01inside the $15 to $100 sweet spot
Price range: $9.13–$48.19
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 30K–40K
Units per listing a year: 2,500–3,000
Revenue per listing a year: $63K–$75K
Returns: 5.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #17 within Measuring & Layout Tools. It carries 3,066 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings: 87%
Prime listings: 100%
Out of stock, average day: 5.1%
Average rank: #17in Measuring & Layout Tools
Average rating: 4.45 starsAmazon United States average 4.42 stars
Average reviews: 3,066per listing
Listings tracked: 15

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months: 2
Successful launches: 0Amazon's first-year sales bar
Average brand age: 69 months

Products