Is Wood Cutter profitable to sell on Amazon United States?

Flapen scores Wood Cutter 46 out of 100 on Amazon United States, a Fail. Shoppers spend $390K a year across 45 tracked products. Amazon counts 6 of the 6 products launched in the last year as successful launches. Search demand grew -16.1% in the last 90 days.

How competitive is the Wood Cutter niche on Amazon United States?

25 brands and 318 sellers compete in Wood Cutter on Amazon United States. The top 5 Wood Cutter products take 37% of clicks, and the top 5 brands take 63%.

What do buyers complain about in Wood Cutter?

Wood Cutter buyers on Amazon United States complain most about Durability, Quality-Overall, and Battery Life. Returns run at 2.8% of orders.

When does demand for Wood Cutter peak?

Search demand for Wood Cutter on Amazon United States peaks in Jul–Nov, and the busiest month runs 2.0× the quietest.

What does it cost to enter the Wood Cutter niche?

Wood Cutter sells for $87.65 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $9.87 to $507.58. The average product has 4,848 reviews, the count a new listing must catch up to.

Wood Cutter

Fail

Buyers convert on only 0.8% of searches, so Wood Cutter is a Fail.

Filters No Dominant Brand High Price

Flapen Score: 46
46 / 100Ranks 5,399 of 9,536 Tools & Home Improvement niches · −2 vs the category median of 48
Market size: $390K/yr564K searches / yr
90-day growth: -16.1%search demand this quarter
Competition: 37%top-5 click share · 25 brands · 318 sellers

Flapen Score

Wood Cutter against its category

The dotted line is the Tools & Home Improvement average. Past it, Wood Cutter is stronger. Inside it, weaker.

46Fail

This niche Category average

See the method

Market

The Wood Cutter market on Amazon at a glance

Shoppers on Amazon United States searched for Wood Cutter 564K times last year and spent an estimated $390K. The top 5 brands take 63% of clicks. Demand peaks in Jul–Nov. Flapen scores it 46 out of 100, a Fail.

01 · Demand

0.8% of searches ended in a purchase last week.

Shoppers searched for this 564K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $390K a year.

Searches, last 12 months: 564K
Growth, 90 days vs prior 90: -16.1%
Conversion, latest week: 0.8%
Market size, estimated: $390Ka year
Peak month: November2.0× the quietest month
Top search term: power saws82K searches a year

02 · Price

A sale here is worth $87.65.

Listings sell for $87.65 on average, from $9.87 to $507.58. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $87.65 that is $9K to $22K a year per listing.

Average price: $87.65inside the $15 to $100 sweet spot
Price range: $9.87–$507.58
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 3K–4K
Units per listing a year: 100–250
Revenue per listing a year: $9K–$22K
Returns: 2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #30 within Power Tools. It carries 4,848 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings: 84%
Prime listings: 96%
Out of stock, average day: 1.9%
Average rank: #30in Power Tools
Average rating: 4.54 starsAmazon United States average 4.42 stars
Average reviews: 4,848per listing
Listings tracked: 45

04 · Newcomers

Amazon counts 6 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months: 6
Successful launches: 6Amazon's first-year sales bar
Average brand age: 42 months

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