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Wire Tugger

Fail

Products sell for $1964.94 on average, outside the sweet spot, so Wire Tugger is a Fail.

Flapen Score
39
39 / 100
Ranks 7,870 of 9,536 Tools & Home Improvement niches · −9 vs the category median of 48
Market size
$769K/yr32K searches / yr
90-day growth
+39.8%search demand this quarter
Competition
88%top-5 click share · 7 brands · 32 sellers

Flapen Score

Wire Tugger against its category

The dotted line is the Tools & Home Improvement average. Past it, Wire Tugger is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wire Tugger market on Amazon at a glance

Shoppers on Amazon United States searched for Wire Tugger 32K times last year and spent an estimated $769K. The top 5 brands take 94% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

1.2% of searches ended in a purchase last week.

Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +39.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $769K a year.

Searches, last 12 months
32K
Growth, 90 days vs prior 90
+39.8%
Conversion, latest week
1.2%
Market size, estimated
$769Ka year
Top search term
wire tugger14K searches a year

02 · Price

A sale here is worth $1964.94.

Listings sell for $1964.94 on average, from $12.87 to $8272.74. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $1964.94 that is $0 to $196K a year per listing.

Average price
$1964.94above the $15 to $100 sweet spot
Price range
$12.87–$8272.74
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$196K
Returns
4.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #870 within Tools & Hardware. It carries 18 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
78%
Out of stock, average day
0.0%
Average rank
#870in Tools & Hardware
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
18per listing
Listings tracked
9

04 · Newcomers

Amazon counts 3 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
43 months

Products

Top Wire Tugger products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

$0$115K$231K$346K$461K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

7 rising

Sellers

32

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

3%

  • Greenlee58%
  • GRELEDIY16%
  • Pvirbravoo12%
  • Ruipai5%
  • NLZDDQ4%
  • Generic3%
  • Open — no brand owns it (1 brand, 3%)

Search terms

Top Wire Tugger search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wire tugger14K/yr
  • greenlee g1 versi-tugger4K/yr
  • cable tugger wire puller6K/yr
  • greenlee tugger3K/yr
  • tugger5K/yr

FAQ

Common Wire Tugger questions

Answered from the same tracked data.