Skip to content

Wire Pulling Lubricant

Fail

The top 5 brands take 100% of clicks, so Wire Pulling Lubricant is a Fail.

Flapen Score
40
40 / 100
Ranks 7,617 of 9,536 Tools & Home Improvement niches · −8 vs the category median of 48
Market size
$41K/yr16K searches / yr
90-day growth
+5.6%search demand this quarter
Competition
86%top-5 click share · 4 brands · 33 sellers

Flapen Score

Wire Pulling Lubricant against its category

The dotted line is the Tools & Home Improvement average. Past it, Wire Pulling Lubricant is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wire Pulling Lubricant market on Amazon at a glance

Shoppers on Amazon United States searched for Wire Pulling Lubricant 16K times last year and spent an estimated $41K. All 4 brands take every click. Flapen scores it 40 out of 100, a Fail.

01 · Demand

16.5% of searches ended in a purchase last week.

Shoppers searched for this 16K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 16.5% of those searches ended in a purchase. Searches in the last 90 days moved +5.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.

Searches, last 12 months
16K
Growth, 90 days vs prior 90
+5.6%
Conversion, latest week
16.5%
Market size, estimated
$41Ka year
Top search term
wire pulling gel4K searches a year

02 · Price

A sale here is worth $15.77.

Listings sell for $15.77 on average, from $10.00 to $33.29. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $15.77 that is $4K to $8K a year per listing.

Average price
$15.77inside the $15 to $100 sweet spot
Price range
$10.00–$33.29
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

30% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #207 within Lubricants. It carries 133 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings
30%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#207in Lubricants
Average rating
4.71 starsAmazon United States average 4.42 stars
Average reviews
133per listing
Listings tracked
10

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
74 months

Products

Top Wire Pulling Lubricant products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

$0$4K$8K$12K$17K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

33

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

0%

  • Ideal Industries42%
  • KLEIN TOOLS40%
  • Gardner Bender11%
  • TRUE CABLE7%

Demand

Wire Pulling Lubricant search demand

Weekly searches over the year. Pick a range.

400300Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26Jul '26Jul '26

Search terms

Top Wire Pulling Lubricant search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wire pulling gel4K/yr
  • wire pulling lubricant3K/yr
  • wire lube3K/yr
  • wire pulling lube3K/yr
  • wire lube for conduit3K/yr

Reviews and returns

What reviews say buyers love and hate about Wire Pulling Lubricant

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Ease Of Use”
25%of negative reviews mention “Ease Of Cleaning”
1.7%of orders come back
“Messy and useless”
A buyer, on “Ease Of Cleaning”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Wire Pulling Lubricant questions

Answered from the same tracked data.