White Wood Filler
FailPrices span $4.28–$13.73, mostly outside the sweet spot, so White Wood Filler is a Fail.
- Flapen Score
- 47 / 100Ranks 4,985 of 9,536 Tools & Home Improvement niches · −1 vs the category median of 4847
- Market size
- $568K/yr396K searches / yr
- 90-day growth
- +3.9%search demand this quarter
- Competition
- 64%top-5 click share · 7 brands · 84 sellers
Flapen Score
White Wood Filler against its category
The dotted line is the Tools & Home Improvement average. Past it, White Wood Filler is stronger. Inside it, weaker.
Market
The White Wood Filler market on Amazon at a glance
Shoppers on Amazon United States searched for White Wood Filler 396K times last year and spent an estimated $568K. The top 5 brands take 96% of clicks. Demand peaks in Feb. Flapen scores it 47 out of 100, a Fail.
01 · Demand
16.3% of searches ended in a purchase last week.
Shoppers searched for this 396K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 16.3% of those searches ended in a purchase. Searches in the last 90 days moved +3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $568K a year.
- Searches, last 12 months
- 396K
- Growth, 90 days vs prior 90
- +3.9%
- Conversion, latest week
- 16.3%
- Market size, estimated
- $568Ka year
- Peak month
- February1.9× the quietest month
- Top search term
- white wood filler70K searches a year
02 · Price
A sale here is worth $8.77.
Listings sell for $8.77 on average, from $4.28 to $13.73. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $8.77 that is $26K to $35K a year per listing.
- Average price
- $8.77under the $15 to $100 sweet spot
- Price range
- $4.28–$13.73
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $26K–$35K
- Returns
- 1.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #20 within Adhesives & Sealers. It carries 3,374 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 57%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #20in Adhesives & Sealers
- Average rating
- 4.40 starsAmazon United States average 4.42 stars
- Average reviews
- 3,374per listing
- Listings tracked
- 14
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top White Wood Filler products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
DAP Plastic Wood All Purpose Latex Wood Filler White 6 Oz - Packaging may vary
- Price
- $6.64
- Rating
- 4.5/5
- Reviews
- 6,097
- Age
- 10y ago

Elmers E855 Carpenters Wood Filler 3.25-Ounce Tube White
- Price
- $7.32
- Rating
- 4.6/5
- Reviews
- 13,974
- Age
- 19y ago

Gorilla All Purpose Wood Filler White Wood Filler 6 Ounce Tube (Pack of 1) - Water Resistant for Indoor or Outdoor Projects and Repairs
- Price
- $7.67
- Rating
- 4.2/5
- Reviews
- 1,477
- Age
- 3y ago

Gorilla All Purpose Wood Filler Natural Finish 16 Ounce Tub (Pack of 1) - Water Resistant for Indoor or Outdoor Projects and Repairs
- Price
- $9.27
- Rating
- 4.4/5
- Reviews
- 12,014
- Age
- 4y ago

BONCART Wood Filler Wood Putty Wood Filler Paintable Wood Repair Putty Stainable 9.87 Ounce White Wood Filler Wood Furniture Repair kit Quickly Repair Any Broken and defective Wooden Furniture
- Price
- $12.87
- Rating
- 4.5/5
- Reviews
- 1,987
- Age
- 3y ago
Trending
90-day click momentum
White Wood Filler Sticks 3 Pack - Wax Putty Repair Pen to Fix Nail Holes Scratches & Dings in Baseboard Cabinet Trim Wall & Furniture Renters-Friendly & Apartment Move-Out Repair Kit Pure White
- Price
- $11.10
- Rating
- 4.0/5
- Reviews
- 480
- Age
- 7mo ago

DAP Plastic Wood All Purpose Latex Wood Filler Walnut 6 Oz (7079800584)
- Price
- $8.01
- Rating
- 4.5/5
- Reviews
- 6,097
- Age
- 10y ago

Gorilla All Purpose Wood Filler Natural Finish 16 Ounce Tub (Pack of 1) - Water Resistant for Indoor or Outdoor Projects and Repairs
- Price
- $9.27
- Rating
- 4.4/5
- Reviews
- 12,014
- Age
- 4y ago

Boncart Wood Filler 6.15 oz Paintable Wood Putty Easy to Sand Shrink & Crack Resistant Quick Repair for Cracks Holes and Damage (White)
- Price
- $9.91
- Rating
- 4.4/5
- Reviews
- 303
- Age
- 1y ago

DAP Plastic Wood All Purpose Latex Wood Filler Natural 16 Oz (7079800529)
- Price
- $8.29
- Rating
- 4.4/5
- Reviews
- 738
- Age
- 21y ago
Newest
by launch date
White Wood Filler Sticks 3 Pack - Wax Putty Repair Pen to Fix Nail Holes Scratches & Dings in Baseboard Cabinet Trim Wall & Furniture Renters-Friendly & Apartment Move-Out Repair Kit Pure White
- Price
- $11.10
- Rating
- 4.0/5
- Reviews
- 480
- Age
- 7mo ago

Boncart Wood Filler 6.15 oz Paintable Wood Putty Easy to Sand Shrink & Crack Resistant Quick Repair for Cracks Holes and Damage (White)
- Price
- $9.91
- Rating
- 4.4/5
- Reviews
- 303
- Age
- 1y ago

Mollor All Purpose Wood Filler White Wood Putty Repair for Holes Quickly Restore Any Broken and Defective Wooden Furniture Door Frame Repair Kit Stainable (5.29oz/150g)
- Price
- $9.73
- Rating
- 4.4/5
- Reviews
- 166
- Age
- 1y ago

BONCART Wood Filler Wood Putty Wood Filler Paintable Wood Repair Putty Stainable 9.87 Ounce White Wood Filler Wood Furniture Repair kit Quickly Repair Any Broken and defective Wooden Furniture
- Price
- $12.87
- Rating
- 4.5/5
- Reviews
- 1,987
- Age
- 3y ago

Gorilla All Purpose Wood Filler White Wood Filler 6 Ounce Tube (Pack of 1) - Water Resistant for Indoor or Outdoor Projects and Repairs
- Price
- $7.67
- Rating
- 4.2/5
- Reviews
- 1,477
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 falling
Sellers
84
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
2%
- DAP51%
- GORILLA16%
- Elmer's15%
- Boncart10%
- PLASTIC WOOD6%
- SMAPHY2%
- Open — no brand owns it (1 brand, 2%)
Demand
White Wood Filler search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb · busiest ÷ quietest = 1.9×
Search terms
Top White Wood Filler search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- white wood filler70K/yr
- plastic wood47K/yr
- plastic wood filler48K/yr
- wood filler white41K/yr
- dap plastic wood filler36K/yr
- elmers wood filler32K/yr
- dap wood filler20K/yr
- dap plastic wood15K/yr
- white wood putty15K/yr
- wood putty white10K/yr
Reviews and returns
What reviews say buyers love and hate about White Wood Filler
We read the reviews and the return reasons for every product selling here.
“Difficult to Use”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common White Wood Filler questions
Answered from the same tracked data.









