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White Outdoor Extension Cord

Maybe

Buyers convert on 12.3% of searches. But the products selling today already average 4.8★, so White Outdoor Extension Cord is a Maybe.

Flapen Score
53
53 / 100
Top 27% of 9,536 Tools & Home Improvement niches · +5 vs the category median of 48
Market size
$241K/yr125K searches / yr
90-day growth
+89.1%search demand this quarter
Competition
67%top-5 click share · 13 brands · 15 sellers

Flapen Score

White Outdoor Extension Cord against its category

The dotted line is the Tools & Home Improvement average. Past it, White Outdoor Extension Cord is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Outdoor Extension Cord market on Amazon at a glance

Shoppers on Amazon United States searched for White Outdoor Extension Cord 125K times last year and spent an estimated $241K. The top 5 brands take 77% of clicks. Demand peaks in Nov–Dec. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

12.3% of searches ended in a purchase last week.

Shoppers searched for this 125K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 12.3% of those searches ended in a purchase. Searches in the last 90 days moved +89.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $241K a year.

Searches, last 12 months
125K
Growth, 90 days vs prior 90
+89.1%
Conversion, latest week
12.3%
Market size, estimated
$241Ka year
Peak month
December9.7× the quietest month
Top search term
white outdoor extension cord66K searches a year

02 · Price

A sale here is worth $15.72.

Listings sell for $15.72 on average, from $6.74 to $34.12. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $15.72 that is $12K to $16K a year per listing.

Average price
$15.72inside the $15 to $100 sweet spot
Price range
$6.74–$34.12
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
$12K–$16K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

61% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #136 within Cords, Adapters & Multi-Outlets. It carries 5,906 reviews at 4.76 stars, so a new listing needs social proof before a better product.

Sponsored listings
61%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#136in Cords, Adapters & Multi-Outlets
Average rating
4.76 starsAmazon United States average 4.42 stars
Average reviews
5,906per listing
Listings tracked
18

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top White Outdoor Extension Cord products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

$0$24K$48K$72K$97K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

15

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

17%

  • GE27%
  • BN-LINK16%
  • Vockjour12%
  • huanchain11%
  • Amazon Basics10%
  • EP6%
  • Open — no brand owns it (7 brands, 17%)

Demand

White Outdoor Extension Cord search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 9.7×

Search terms

Top White Outdoor Extension Cord search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • white outdoor extension cord66K/yr
  • outdoor extension cord white17K/yr
  • outdoor white extension cord12K/yr
  • white outdoor extension cord waterproof4K/yr
  • white extension cord outdoor9K/yr
  • outdoor extension cord waterproof white7K/yr
  • white heavy duty extension cord3K/yr
  • waterproof extension cord white2K/yr
  • extension cord outdoor white4K/yr

Reviews and returns

What reviews say buyers love and hate about White Outdoor Extension Cord

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
24%of negative reviews mention “Quality-Overall”
3.6%of orders come back
“Seems very cheap”
A buyer, on “Quality-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common White Outdoor Extension Cord questions

Answered from the same tracked data.