white mailbox post
Skip itWeak search conversion (0.7%) — this niche doesn't clear our bar today.
Review moat
Great489.31avg incumbent reviews — the moat a new listing must climb
Growth
Good+41.9%90-day search growth — must beat 0% to launch
Avg price
Good$142.04avg listing price — sweet spot $15–$100
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Returns
Okay5.0%return rate — above 5% kills the launch gate
Price range
Bad$59.27–$297.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$42K$42K/yr · 40K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, white mailbox post is a $42K/yr Amazon United States market (40K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Skip it — 39/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
white mailbox post market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- $71K–$107K
- units × avg price
- Conversion rate
- 0.7%
- Avg BSR
- #60
- Page quality
- 0%
- Prime
- 62%
- Sponsored
- 69%
- Out of stock
- 6.4%
- Avg brand age
- 58 months
- Avg seller age
- 167 days
Competition & brand share
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.Brands
11 falling
Sellers
51
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
50%
Top 20: 92%
Open market
9%
- Mayne40%
- 4Ever Products19%
- ARCHITECTURAL MAILBOXES15%
- Zippity Outdoor Products8%
- Custom-Pak4%
- Step24%
- Open — no brand owns it (5 brands, 9%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +41.9% search growth over the last 90 days.Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 2.8×
Top white mailbox post search terms
- white mailbox post19K/yr
- vinyl mailbox post7K/yr
- white mailbox with post6K/yr
- mailbox post white5K/yr
- mayne mailbox post3K/yr
Top white mailbox post products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Mayne Newport Plus Mailbox Post with Standard Arm Weather-Resistant Durable Classic Design Easy-to-Install Outdoor Mailbox Post
Mayne$113.584.0★861 rev

Architectural Mailboxes Whitley Plastic Mailbox Post Compatibility Code A B C WP000WAM White
ARCHITECTURAL MAILBOXES$59.274.6★336 rev

Zippity Classica Mailbox Post White Vinyl DIY No Dig Kit
Zippity Outdoor Products$133.574.5★823 rev

4Ever Products Vinyl Mailbox Post System - Includes Black Steel Mailbox and Custom Address Plate (White)
4Ever Products$219.644.7★431 rev

Mayne Dover Single Arm Mail Post - White - 25.5in x 8in x 56.5in - Standard Post Arm & Hardware Kit Included (5810-W)
Mayne$122.674.5★291 rev
Newest
by launch date
Ilyapa White Mailbox Post for Outside - 43x4x4 inch Modern Metal Mailbox Post Sleeve with Two Universal Mounting Plate Brackets for Residential
Ilyapa$112.95138 rev

Colingmill 1 Set Iron Mailbox Posts with Planter Box for Outside 56 Inch / 4.6 ft Tall Decorative Mount with Flower Box Heavy Duty Architectural Post(White)
Colingmill$144.6730 rev

Colingmill White Black 1 Set Iron Mailbox Posts with Mailbox for Outside Ground Mounting Post 56 Inch Tall Heavy Duty Architectural Stand with 8 Screws for Outdoor Use
Colingmill$149.3329 rev

Mayne Westbrook Mailbox Post with Standard Arm and Planter Weather-Resistant Durable Classic Design Easy-to-Install Outdoor Mailbox Post
Mayne$137.94130 rev

Step2 Mailmaster Streamline Mailbox & Post Weather Resistant Large Outdoor Mailboxes Made of Durable Plastic Easy to Install Flag Included White
Step2$81.30464 rev
Trending
90-day click momentum
4Ever Products White Vinyl Mailbox Post - Mailbox Sold Separately (Standard)
4Ever Products$98.710.0★

Ilyapa White Mailbox Post for Outside - 43x4x4 inch Modern Metal Mailbox Post Sleeve with Two Universal Mounting Plate Brackets for Residential
Ilyapa$112.954.3★

Colingmill White Black 1 Set Iron Mailbox Posts with Mailbox for Outside Ground Mounting Post 56 Inch Tall Heavy Duty Architectural Stand with 8 Screws for Outdoor Use
Colingmill$149.333.3★

Colingmill 1 Set Iron Mailbox Posts with Planter Box for Outside 56 Inch / 4.6 ft Tall Decorative Mount with Flower Box Heavy Duty Architectural Post(White)
Colingmill$144.673.7★

Mayne Newport Plus Mailbox Post with Standard Arm Weather-Resistant Durable Classic Design Easy-to-Install Outdoor Mailbox Post
Mayne$110.424.0★
What buyers say about white mailbox post
What buyers praise and complain about, mined from review topics.What buyers love
“Easy assembly”
“Really well made product”
“Perfect fit”
“Easy to install and very sturdy”
“Good buy for the money”
“Solid construction, and easy to assemble”
“As advertised”
“Durable”
“Lots of room”
“color is great”
What buyers complain about
“Flimsy”
“Poor quality”
“Cheap material”
“Bigger than expected”
“the instructions are average”
“poor construction”
“Peak split after the first week”
“neither could be used”
“Plus it looked really cheap when I did open it to see that the colors were wrong”
“Looks cheaper than expected”
Top return reasons
Common questions
- Is white mailbox post profitable to sell on Amazon United States?
- The niche generates $42K/yr across 29 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is +41.9%. Flapen's verdict: Skip it (39/100).
- How competitive is the white mailbox post niche?
- 11 brands and 51 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 86% of demand.
- What do buyers complain about in white mailbox post?
- Top complaints mined from reviews: Strength, Quality-Overall, Material Quality. The return rate is 5.0%.
- When does demand for white mailbox post peak?
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 2.8× the quietest.
- What does it cost to enter the white mailbox post niche?
- Listings span $59.27–$297.36; the average listing price is $142.04 (sweet spot $15–$100). The average incumbent carries 489 reviews — the moat a new listing must climb.