white hooks
Worth a lookShows no brand lock-in (top 5 brands take 36% of clicks), but strong incumbent ratings (4.6★) keeps it on the watch list.
Brand share
Incredible36%top-5 brand share — no brand owns this niche
Competition
Great25%top-5 click share — an open shelf
Returns
Good2.1%return rate — above 5% kills the launch gate
Conversion
Good6.2%search→purchase rate — share of searches ending in a sale
Price range
Okay$3.10–$26.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$10.79avg listing price — sweet spot $15–$100
Review moat
Okay2,904.22avg incumbent reviews — the moat a new listing must climb
Market size
Okay$117K$117K/yr · 173K searches
Growth
Okay+0.7%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, white hooks is a $117K/yr Amazon United States market (173K searches/yr). The top 5 brands hold 36% of demand. Verdict: Worth a look — 54/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
white hooks market data
- Units sold / yr
- 13K–15K
- avg 100–250/product
- Revenue / yr
- $135K–$162K
- units × avg price
- Conversion rate
- 6.2%
- Avg BSR
- #1,380
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 88%
- Out of stock
- 2.4%
- Avg brand age
- 41 months
- Avg seller age
- 170 days
Competition & brand share
Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.Brands
48 falling
Sellers
98
Top-5 brand share
36%
Top 20: 81%
Top-5 click share
25%
Top 20: 64%
Open market
64%
- pickpiff8%
- GWAAZXGZ8%
- Romeda6%
- Josmimic5%
- IBosins5%
- NearMoon5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +0.7% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top white hooks search terms
- white hooks34K/yr
- white wall hooks24K/yr
- white hooks for hanging20K/yr
- white hook9K/yr
- white coat hooks14K/yr
- white towel hooks8K/yr
- white wall hook8K/yr
- wall hooks white8K/yr
- white hooks for wall7K/yr
- white coat hooks wall mount6K/yr
Top white hooks products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
GWAAZXGZ Coat Rack Wall Mount Hooks - 15 Inch Matte White Metal 6-Hook Organizer Wall Mounted Modern Kids Room Entryway & Bathroom Hanger for Beach Towels Coats Purses Bags (1 Pack)
GWAAZXGZ$9.894.6★911 rev

Romeda 90 Pcs White Ceiling Hooks kit 6 Sizes Vinyl Coated Screw-in Plant Kitchen Cup Ceiling Hooks for Hanging (1/2in 5/8in 3/4in 7/8in 1 1-1/4in)
Romeda$7.054.7★4,356 rev

NearMoon Coat Hooks Wall Mounted - Heavy Duty Metal Single Prong Robe Hanger Rustproof Wall Hooks for Towel Hat Key Bag on Bathroom Kitchen Livingroom(10 Pack White)
NearMoon$8.854.7★825 rev

12 Pack Vinyl Coated Ceiling Hooks Screw-in Mug Hooks Multi-Function Wall Hooks Kitchen Hooks Cup Hooks for Indoors Outdoors (White 1-1/4 Inch)
yuntop$4.534.7★4,145 rev

Homanu 14 Pack Coat Hooks Heavy Duty Double Prong Coat Hooks Wall Mounted with 28 Screws No Rust White Metal Wall Hooks for Hanging Towel Coat Bag Hat Cup Key
Homanu$9.934.6★1,025 rev
Newest
by launch date
Felidio Wood Wall Hooks 4 Pack Coat Hooks Wall Mounted Rustic Wooden Heavy Duty Robe Hook Hat Rack Hook for Hanging Bathroom Towels Clothes Hanger (White)
Felidio$19.442,970 rev

VIPERMARK 4 Pcs Wall Mounted Hooks for Bedroom Bathroom Kitchen and Cabinet Hangers (with 8 Screws)-White
VIPERMARK$4.8848 rev

SAYAYO Modern Coat Hooks Wall Mount Matte White Towel Hooks for Bathrooms Robe Hook Heavy Duty Wall Hook for Hanging SUS 304 Stainless Steel 4 Pcs
SAYAYO$12.56416 rev

jockcaras 10Pcs Wall Hooks for Bathroom Kitchen Closet and Garage - White Metal Hooks for Hanging Coats Towels Hats Keys Bags and Coffee Cups - Holds Up to 40 lbs
jockcaras$6.80645 rev

pickpiff Adhesive Wall Coat Hooks - Heavy Duty Stick-On Door Hanger Metal Hook for Hanging Towel Purse Robe Backpack Jacket Clothes - for Bathroom Dorm Closet Kitchen - White 4 Pack
pickpiff$9.321,441 rev
Trending
90-day click momentum
Felidio Wood Wall Hooks 4 Pack Coat Hooks Wall Mounted Rustic Wooden Heavy Duty Robe Hook Hat Rack Hook for Hanging Bathroom Towels Clothes Hanger (White)
Felidio$19.444.7★

Josmimic 10-Pack Wall Hooks for Towel/Coat - 22LB Heavy Duty Metal Hanger Wall Mount for Outdoor Closet Door Shelf Bathroom for Backpack Cup Clothes Mug White Matte Screws Included
Josmimic$9.614.7★

PRIGVOT 15-Pack White Metal Wall Hooks Heavy Duty Screw-in Coat Hooks Wall Mounted for Hanging Towel Clothing Robe Single Hooks for Bathroom Entryway Garage Organization
PRIGVOT$5.404.4★

ADIIL 12 PCS Q Hanger Hooks with Safety Buckle Windproof Screw Hooks for Hanging Outdoor String Lights Plants Christmas Patio Lights 2.2 Inches White
ADIIL$9.874.7★

VAEHOLD Wall Towel Hooks Heavy Duty Sticky Holder Waterproof Towel Hooks for Hanging Coat Clothes Closet Hook Wall Mount for Kitchen (White 2 Pack)
VAEHOLD$9.864.5★
What buyers say about white hooks
What buyers praise and complain about, mined from review topics.What buyers love
“SOLID PRODUCT”
“The quality feels very solid”
“Easy install”
“Excellent value”
“Easy peezy”
“As described”
“Strong adhesive”
“Nice assortment of sizes”
“It is holding up very well”
“works well”
What buyers complain about
“Really small”
“Not very sticky”
“Bad quality”
“Not sturdy”
“Didnt last”
“Looks are deceiving”
“Doesnt work”
“pulls off paint”
“which are pretty heavy after watering”
“Need to assemble”
Top return reasons
Common questions
- Is white hooks profitable to sell on Amazon United States?
- The niche generates $117K/yr across 67 tracked products. 2 of 6 products launched in the last 360 days are still selling. 90-day search growth is +0.7%. Flapen's verdict: Worth a look (54/100).
- How competitive is the white hooks niche?
- 48 brands and 98 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 36% of demand.
- What do buyers complain about in white hooks?
- Top complaints mined from reviews: Size-Overall, Adhesion/Stickiness, Quality-Overall. The return rate is 2.1%.
- When does demand for white hooks peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the white hooks niche?
- Listings span $3.10–$26.49; the average listing price is $10.79 (sweet spot $15–$100). The average incumbent carries 2,904 reviews — the moat a new listing must climb.