Is White Cabinet Knobs profitable to sell on Amazon United States?

Flapen scores White Cabinet Knobs 47 out of 100 on Amazon United States, a Fail. Shoppers spend $51K a year across 80 tracked products. Amazon counts 0 of the 7 products launched in the last year as successful launches. Search demand grew -5.1% in the last 90 days.

How competitive is the White Cabinet Knobs niche on Amazon United States?

50 brands and 65 sellers compete in White Cabinet Knobs on Amazon United States. The top 5 White Cabinet Knobs products take 29% of clicks, and the top 5 brands take 35%.

What do buyers complain about in White Cabinet Knobs?

White Cabinet Knobs buyers on Amazon United States complain most about Quality-Overall, Size-Overall, and Assembly/Installation. Returns run at 7.3% of orders, which is high.

When does demand for White Cabinet Knobs peak?

Search demand for White Cabinet Knobs on Amazon United States is steady all year. The busiest month runs 1.6× the quietest.

What does it cost to enter the White Cabinet Knobs niche?

White Cabinet Knobs sells for $14.04 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $3.94 to $37.74. The average product has 2,162 reviews, the count a new listing must catch up to.

White Cabinet Knobs

Fail

Shoppers spend only $51K a year here, so White Cabinet Knobs is a Fail.

Filters No Dominant Brand High Returns

Flapen Score: 47
47 / 100Ranks 4,985 of 9,536 Tools & Home Improvement niches · −1 vs the category median of 48
Market size: $51K/yr123K searches / yr
90-day growth: -5.1%search demand this quarter
Competition: 29%top-5 click share · 50 brands · 65 sellers

Flapen Score

White Cabinet Knobs against its category

The dotted line is the Tools & Home Improvement average. Past it, White Cabinet Knobs is stronger. Inside it, weaker.

47Fail

This niche Category average

See the method

Market

The White Cabinet Knobs market on Amazon at a glance

Shoppers on Amazon United States searched for White Cabinet Knobs 123K times last year and spent an estimated $51K. The top 5 brands take 35% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

2.9% of searches ended in a purchase last week.

Shoppers searched for this 123K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months: 123K
Growth, 90 days vs prior 90: -5.1%
Conversion, latest week: 2.9%
Market size, estimated: $51Ka year
Peak month: August1.6× the quietest month
Top search term: white cabinet knobs32K searches a year

02 · Price

A sale here is worth $14.04.

Listings sell for $14.04 on average, from $3.94 to $37.74. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $14.04 that is $0 to $1K a year per listing.

Average price: $14.04under the $15 to $100 sweet spot
Price range: $3.94–$37.74
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 4K–5K
Units per listing a year: 0–100
Revenue per listing a year: $0–$1K
Returns: 7.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #654 within Cabinet Hardware. It carries 2,162 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings: 83%
Prime listings: 100%
Out of stock, average day: 2.8%
Average rank: #654in Cabinet Hardware
Average rating: 4.47 starsAmazon United States average 4.42 stars
Average reviews: 2,162per listing
Listings tracked: 80

04 · Newcomers

Amazon counts 0 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months: 7
Successful launches: 0Amazon's first-year sales bar
Average brand age: 46 months

Products