Is Whalen Industrial Rack profitable to sell on Amazon United States?

Flapen scores Whalen Industrial Rack 51 out of 100 on Amazon United States, a Maybe. Shoppers spend $49K a year across 29 tracked products. Amazon counts 9 of the 12 products launched in the last year as successful launches. Search demand grew +17.7% in the last 90 days.

How competitive is the Whalen Industrial Rack niche on Amazon United States?

23 brands and 84 sellers compete in Whalen Industrial Rack on Amazon United States. The top 5 Whalen Industrial Rack products take 57% of clicks, and the top 5 brands take 63%.

What do buyers complain about in Whalen Industrial Rack?

Whalen Industrial Rack buyers on Amazon United States complain most about Strength, Assembly/Installation, and Quality-Overall. Returns run at 1.1% of orders.

When does demand for Whalen Industrial Rack peak?

Search demand for Whalen Industrial Rack on Amazon United States peaks in Aug–Sep, and the busiest month runs 2.4× the quietest.

What does it cost to enter the Whalen Industrial Rack niche?

Whalen Industrial Rack sells for $118.26 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $35.98 to $268.98. The average product has 1,201 reviews, the count a new listing must catch up to.

Whalen Industrial Rack

Maybe

Returns run at only 1.1% of orders. But shoppers spend only $49K a year here, so Whalen Industrial Rack is a Maybe.

Filters High Price

Flapen Score: 51
51 / 100Top 35% of 9,536 Tools & Home Improvement niches · +3 vs the category median of 48
Market size: $49K/yr20K searches / yr
90-day growth: +17.7%search demand this quarter
Competition: 57%top-5 click share · 23 brands · 84 sellers

Flapen Score

Whalen Industrial Rack against its category

The dotted line is the Tools & Home Improvement average. Past it, Whalen Industrial Rack is stronger. Inside it, weaker.

51Maybe

This niche Category average

See the method

Market

The Whalen Industrial Rack market on Amazon at a glance

Shoppers on Amazon United States searched for Whalen Industrial Rack 20K times last year and spent an estimated $49K. The top 5 brands take 63% of clicks. Demand peaks in Aug–Sep. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

2.1% of searches ended in a purchase last week.

Shoppers searched for this 20K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +17.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months: 20K
Growth, 90 days vs prior 90: +17.7%
Conversion, latest week: 2.1%
Market size, estimated: $49Ka year
Peak month: August2.4× the quietest month
Top search term: whalen industrial rack4K searches a year

02 · Price

A sale here is worth $118.26.

Listings sell for $118.26 on average, from $35.98 to $268.98. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $118.26 that is $0 to $12K a year per listing.

Average price: $118.26above the $15 to $100 sweet spot
Price range: $35.98–$268.98
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 250–500
Units per listing a year: 0–100
Revenue per listing a year: $0–$12K
Returns: 1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 28% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #30,533 within Storage & Home Organization. It carries 1,201 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings: 83%
Prime listings: 28%
Out of stock, average day: 5.7%
Average rank: #30,533in Storage & Home Organization
Average rating: 4.18 starsAmazon United States average 4.42 stars
Average reviews: 1,201per listing
Listings tracked: 29

04 · Newcomers

Amazon counts 9 of last year's 12 launches as successful.

12 products launched here in the last 12 months. Amazon counts 9 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months: 12
Successful launches: 9Amazon's first-year sales bar
Average brand age: 37 months

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