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Well Pump

Maybe

The top 5 products take only 25% of clicks. But prices span $46.94–$634.84, mostly outside the sweet spot, so Well Pump is a Maybe.

Flapen Score
61
61 / 100
Top 6% of 9,536 Tools & Home Improvement niches · +13 vs the category median of 48
Market size
$1.6M/yr691K searches / yr
90-day growth
+16.4%search demand this quarter
Competition
25%top-5 click share · 35 brands · 89 sellers

Flapen Score

Well Pump against its category

The dotted line is the Tools & Home Improvement average. Past it, Well Pump is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Well Pump market on Amazon at a glance

Shoppers on Amazon United States searched for Well Pump 691K times last year and spent an estimated $1.6M. The top 5 brands take 64% of clicks. Demand peaks in May. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

1.1% of searches ended in a purchase last week.

Shoppers searched for this 691K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +16.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.6M a year.

Searches, last 12 months
691K
Growth, 90 days vs prior 90
+16.4%
Conversion, latest week
1.1%
Market size, estimated
$1.6Ma year
Peak month
May2.0× the quietest month
Top search term
well pump201K searches a year

02 · Price

A sale here is worth $204.75.

Listings sell for $204.75 on average, from $46.94 to $634.84. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $204.75 that is $20K to $51K a year per listing.

Average price
$204.75above the $15 to $100 sweet spot
Price range
$46.94–$634.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$20K–$51K
Returns
3.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #68 within Plumbing. It carries 293 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
82%
Out of stock, average day
8.8%
Average rank
#68in Plumbing
Average rating
4.21 starsAmazon United States average 4.42 stars
Average reviews
293per listing
Listings tracked
94

04 · Newcomers

Amazon counts 20 of last year's 29 launches as successful.

29 products launched here in the last 12 months. Amazon counts 20 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
29
Successful launches
20Amazon's first-year sales bar
Average brand age
45 months

Products

Top Well Pump products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 25% of clicks. An open shelf where new products get seen.

$0$32K$65K$97K$129K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

35 rising

Sellers

89

Top-5 brand share

64%

Top 20: 94%

Top-5 click share

25%

Top 20: 59%

Open market

31%

  • VEVOR16%
  • AQUASTRONG15%
  • Acquaer13%
  • H HALLMARK INDUSTRIES INC11%
  • FOTING9%
  • Red Lion6%

Demand

Well Pump search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 2.0×

Search terms

Top Well Pump search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • well pump201K/yr
  • shallow well pump99K/yr
  • irrigation pump46K/yr
  • submersible well pump47K/yr
  • shallow well pump with pressure tank29K/yr
  • deep well pump36K/yr
  • bomba sumergible para pozo profundo35K/yr
  • well pumps32K/yr
  • jet pump21K/yr
  • water well pump26K/yr

Reviews and returns

What reviews say buyers love and hate about Well Pump

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Pressure”
23%of negative reviews mention “Durability”
3.9%of orders come back
“Did not last”
A buyer, on “Durability”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Well Pump questions

Answered from the same tracked data.