Way Oil

Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 7.0% of those searches ended in a purchase. Searches in the last 90 days moved -25.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $193K a year.

Searches, last 12 months

33K

Growth, 90 days vs prior 90

-25.0%

Conversion, latest week

7.0%

Market size, estimated

$193Ka year

Peak month

November2.7× the quietest month

Top search term

way oil17K searches a year

Listings sell for $84.25 on average, from $16.21 to $151.79. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $84.25 that is $8K to $21K a year per listing.

Average price

$84.25inside the $15 to $100 sweet spot

Price range

$16.21–$151.79

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

100–250

Revenue per listing a year

$8K–$21K

Returns

0.3%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 42% ship with Prime. On an average day, 12.4% of listings are out of stock. The average listing ranks #384 within Lubricants. It carries 157 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

42%

Out of stock, average day

12.4%

Average rank

#384in Lubricants

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

157per listing

Listings tracked

12

The brands on the shelf have sold for 94 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

94 months