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Wave Lamp

Pass

Wave Lamp scores 73 out of 100, a Pass. Shoppers spend $557K a year here, search demand grew +192.1% this quarter, and returns run at 2.6% of orders.

Flapen Score
73
73 / 100
Top 1% of 9,536 Tools & Home Improvement niches · +25 vs the category median of 48
Market size
$557K/yr1.1M searches / yr
90-day growth
+192.1%search demand this quarter
Competition
32%top-5 click share · 44 brands · 71 sellers

Flapen Score

Wave Lamp against its category

The dotted line is the Tools & Home Improvement average. Past it, Wave Lamp is stronger. Inside it, weaker.

73Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wave Lamp market on Amazon at a glance

Shoppers on Amazon United States searched for Wave Lamp 1.1M times last year and spent an estimated $557K. The top 5 brands take 53% of clicks. Demand peaks in Jul–Nov–Dec. Flapen scores it 73 out of 100, a Pass.

01 · Demand

1.6% of searches ended in a purchase last week.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +192.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $557K a year.

Searches, last 12 months
1.1M
Growth, 90 days vs prior 90
+192.1%
Conversion, latest week
1.6%
Market size, estimated
$557Ka year
Peak month
July6.4× the quietest month
Top search term
ocean projector228K searches a year

02 · Price

A sale here is worth $32.05.

Listings sell for $32.05 on average, from $10.24 to $143.69. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $32.05 that is $24K to $32K a year per listing.

Average price
$32.05inside the $15 to $100 sweet spot
Price range
$10.24–$143.69
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
750–1,000
Revenue per listing a year
$24K–$32K
Returns
2.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 25.3% of listings are out of stock. The average listing ranks #562 within Wall Lights. It carries 955 reviews at 3.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
60%
Out of stock, average day
25.3%
Average rank
#562in Wall Lights
Average rating
3.73 starsAmazon United States average 4.42 stars
Average reviews
955per listing
Listings tracked
67

04 · Newcomers

Amazon counts 16 of last year's 42 launches as successful.

42 products launched here in the last 12 months. Amazon counts 16 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
42
Successful launches
16Amazon's first-year sales bar
Average brand age
26 months

Products

Top Wave Lamp products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

$0$17K$33K$50K$67K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

44 rising

Sellers

71

Top-5 brand share

53%

Top 20: 83%

Top-5 click share

32%

Top 20: 66%

Open market

44%

  • Generic30%
  • Growalleter9%
  • HODANS7%
  • DXESWV4%
  • ZLDYPINK3%
  • VoMii3%

Demand

Wave Lamp search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jul, Nov, Dec · busiest ÷ quietest = 6.4×

Search terms

Top Wave Lamp search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ocean projector228K/yr
  • ocean projector for bedroom63K/yr
  • ocean lamp208K/yr
  • ocean wave projector light123K/yr
  • ocean projector light28K/yr
  • ocean light projector38K/yr
  • ocean light54K/yr
  • water light42K/yr
  • underwater projector15K/yr
  • ocean wave projector26K/yr

Reviews and returns

What reviews say buyers love and hate about Wave Lamp

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Brightness/Shine/Glow”
14%of negative reviews mention “Durability”
2.6%of orders come back
“Broke after one use”
A buyer, on “Durability”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Wave Lamp questions

Answered from the same tracked data.