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waterless urinal

Skip it

A small market ($42K/yr) — this niche doesn't clear our bar today.

Market size 10Growth 19Conversion 27Competition 41Returns 48Price range 31Avg price 71Brand share 33Review moat 91Quality gap 73

Review moat

Great188

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Avg price

Good$111.64

avg listing price — sweet spot $15–$100

Returns

Okay3.1%

return rate — above 5% kills the launch gate

Competition

Okay61%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Price range

Okay$30.17–$258.63

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

Growth

Bad-12.0%

90-day search growth — must beat 0% to launch

Market size

Bad$42K

$42K/yr · 17K searches

According to Flapen's Amazon United States niche tracking, waterless urinal is a $42K/yr Amazon United States market (17K searches/yr). The top 5 brands hold 85% of demand. Verdict: Skip it — 38/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

waterless urinal market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
$28K–$56K
units × avg price
Conversion rate
2.2%
Avg BSR
#358
Page quality
0%
Prime
100%
Sponsored
82%
Out of stock
2.1%
Avg brand age
52 months
Avg seller age
178 days

Competition & brand share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

50

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

11%

  • American Standard43%
  • shawoo18%
  • RAEFLOW13%
  • Stock Your Home7%
  • Düvkori5%
  • Kohler4%
  • Open — no brand owns it (4 brands, 11%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -12.0% search growth over the last 90 days.
800600Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Top waterless urinal search terms

  • wall urinal5K/yr
  • urinals for men bathroom7K/yr
  • urinal toilet4K/yr
  • urinals for men toilet2K/yr
All search terms

Top waterless urinal products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$4K20%$8K30%$13K40%$17K101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

What buyers say about waterless urinal

What buyers praise and complain about, mined from review topics.

What buyers love

Assembly/Installation17%

“Easy install”

Efficiency9%

“Works as it should”

Leak-Proof9%

“Doesnt leak, hangs on the wall just fine”

Quality-Overall8%

“Great quality”

Ease Of Use7%

“It's pro for easy and effective”

Advertised Vs Actual Product7%

“Was as described”

Ease Of Cleaning6%

“Easy clean”

Design-Overall6%

“Wonderful invention, perfect for our needs”

Value For Money5%

“Good buy for a garage”

Size-Overall5%

“Its a great size”

What buyers complain about

Size-Overall24%

“It's a very small”

Quality-Overall13%

“Bad Quality”

Ease Of Cleaning8%

“so you cannot take it off for cleaning”

Noise Level8%
Material Quality8%

“Its a plastic urinal”

Advertised Vs Actual Product4%

“BUT the listed specs are way off”

Measurement/Reading Accuracy4%

“Dimensions are Inaccurate”

Ease Of Use4%

“Hose snapped off base very easily”

Value For Money4%

“cant get over the price for what you get”

Connectivity-Overall4%

“That's a problem as there are no quick disconnects like you get on most lids”

Top return reasons

Size-Overall46%
Defective Material/Parts15%
Advertised Vs Actual Product6%
Functionality-Overall5%
Adhesion/Stickiness5%
Material Quality4%
Compatibility-Overall3%
Connectivity-Overall2%
Value For Money2%
Leak-Proof2%

Common questions

Is waterless urinal profitable to sell on Amazon United States?
The niche generates $42K/yr across 17 tracked products. 90-day search growth is -12.0%. Flapen's verdict: Skip it (38/100).
How competitive is the waterless urinal niche?
10 brands and 50 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 85% of demand.
What do buyers complain about in waterless urinal?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Ease Of Cleaning. The return rate is 3.1%.
When does demand for waterless urinal peak?
Demand is steady year-round — the busiest month runs 1.6× the quietest.
What does it cost to enter the waterless urinal niche?
Listings span $30.17–$258.63; the average listing price is $111.64 (sweet spot $15–$100). The average incumbent carries 188 reviews — the moat a new listing must climb.