Water Filtration

Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $157K a year.

Searches, last 12 months

88K

Growth, 90 days vs prior 90

+7.1%

Conversion, latest week

0.5%

Market size, estimated

$157Ka year

Peak month

December12.8× the quietest month

Top search term

puragain water filtration system24K searches a year

Listings sell for $330.59 on average, from $13.65 to $1665.62. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $330.59 that is $0 to $33K a year per listing.

Average price

$330.59above the $15 to $100 sweet spot

Price range

$13.65–$1665.62

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

$0–$33K

Returns

3.2%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #1,219 within Water Filtration & Softeners. It carries 5,276 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

93%

Out of stock, average day

0.4%

Average rank

#1,219in Water Filtration & Softeners

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

5,276per listing

Listings tracked

43

8 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months

8

Successful launches

7Amazon's first-year sales bar

Average brand age

61 months