Is Water Alarm profitable to sell on Amazon United States?

Flapen scores Water Alarm 55 out of 100 on Amazon United States, a Maybe. Shoppers spend $945K a year across 21 tracked products. Amazon counts 2 of the 2 products launched in the last year as successful launches. Search demand grew -6.1% in the last 90 days.

How competitive is the Water Alarm niche on Amazon United States?

13 brands and 47 sellers compete in Water Alarm on Amazon United States. The top 5 Water Alarm products take 61% of clicks, and the top 5 brands take 77%.

What do buyers complain about in Water Alarm?

Water Alarm buyers on Amazon United States complain most about Noise Level, Leak-Proof, and Connectivity-Overall. Returns run at 2.5% of orders.

When does demand for Water Alarm peak?

Search demand for Water Alarm on Amazon United States is steady all year. The busiest month runs 1.4× the quietest.

What does it cost to enter the Water Alarm niche?

Water Alarm sells for $30.86 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $10.15 to $59.48. The average product has 1,780 reviews, the count a new listing must catch up to.

Water Alarm

Maybe

Products sell for $30.86 on average, inside the sweet spot. But demand is soft, at -6.1% this quarter, so Water Alarm is a Maybe.

Flapen Score: 55
55 / 100Top 21% of 9,536 Tools & Home Improvement niches · +7 vs the category median of 48
Market size: $945K/yr386K searches / yr
90-day growth: -6.1%search demand this quarter
Competition: 61%top-5 click share · 13 brands · 47 sellers

Flapen Score

Water Alarm against its category

The dotted line is the Tools & Home Improvement average. Past it, Water Alarm is stronger. Inside it, weaker.

55Maybe

This niche Category average

See the method

Market

The Water Alarm market on Amazon at a glance

Shoppers on Amazon United States searched for Water Alarm 386K times last year and spent an estimated $945K. The top 5 brands take 77% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

7.9% of searches ended in a purchase last week.

Shoppers searched for this 386K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 7.9% of those searches ended in a purchase. Searches in the last 90 days moved -6.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $945K a year.

Searches, last 12 months: 386K
Growth, 90 days vs prior 90: -6.1%
Conversion, latest week: 7.9%
Market size, estimated: $945Ka year
Peak month: July1.4× the quietest month
Top search term: water alarm89K searches a year

02 · Price

A sale here is worth $30.86.

Listings sell for $30.86 on average, from $10.15 to $59.48. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $30.86 that is $46K to $62K a year per listing.

Average price: $30.86inside the $15 to $100 sweet spot
Price range: $10.15–$59.48
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 30K–40K
Units per listing a year: 1,500–2,000
Revenue per listing a year: $46K–$62K
Returns: 2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #21 within Household Sensors & Alarms. It carries 1,780 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings: 100%
Prime listings: 100%
Out of stock, average day: 5.3%
Average rank: #21in Household Sensors & Alarms
Average rating: 4.53 starsAmazon United States average 4.42 stars
Average reviews: 1,780per listing
Listings tracked: 21

04 · Newcomers

Amazon counts 2 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months: 2
Successful launches: 2Amazon's first-year sales bar
Average brand age: 60 months

Products