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Warm White Icicle Lights Outdoor

Fail

Shoppers spend only $45K a year here, so Warm White Icicle Lights Outdoor is a Fail.

Flapen Score
38
38 / 100
Ranks 8,108 of 9,536 Tools & Home Improvement niches · −10 vs the category median of 48
Market size
$45K/yr54K searches / yr
90-day growth
-20.4%search demand this quarter
Competition
67%top-5 click share · 10 brands · 13 sellers

Flapen Score

Warm White Icicle Lights Outdoor against its category

The dotted line is the Tools & Home Improvement average. Past it, Warm White Icicle Lights Outdoor is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Warm White Icicle Lights Outdoor market on Amazon at a glance

Shoppers on Amazon United States searched for Warm White Icicle Lights Outdoor 54K times last year and spent an estimated $45K. The top 5 brands take 73% of clicks. Demand peaks in Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

3.7% of searches ended in a purchase last week.

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -20.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45K a year.

Searches, last 12 months
54K
Growth, 90 days vs prior 90
-20.4%
Conversion, latest week
3.7%
Market size, estimated
$45Ka year
Peak month
December83.3× the quietest month
Top search term
warm white icicle lights21K searches a year

02 · Price

A sale here is worth $22.64.

Listings sell for $22.64 on average, from $17.46 to $33.48. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $22.64 that is $0 to $2K a year per listing.

Average price
$22.64inside the $15 to $100 sweet spot
Price range
$17.46–$33.48
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
8.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.3% of listings are out of stock. The average listing ranks #914 within String Lights. It carries 724 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
13.3%
Average rank
#914in String Lights
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
724per listing
Listings tracked
11

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top Warm White Icicle Lights Outdoor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

$0$5K$9K$14K$18K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 rising

Sellers

13

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

19%

  • Nielfoi32%
  • JMEXSUSS11%
  • AGIRL11%
  • BEEWIN11%
  • YOUNGAR9%
  • Qunlight8%

Demand

Warm White Icicle Lights Outdoor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 83.3×

Search terms

Top Warm White Icicle Lights Outdoor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • warm white icicle lights21K/yr
  • icicle lights warm white7K/yr
  • warm white icicle lights outdoor18K/yr
  • warm icicle lights outdoor6K/yr
  • icicle christmas lights outdoor warm white612/yr
  • led icicle christmas lights outdoor warm white90/yr
  • icicle lights outdoor warm white818/yr

Reviews and returns

What reviews say buyers love and hate about Warm White Icicle Lights Outdoor

We read the reviews and the return reasons for every product selling here.

41%of positive reviews mention “Brightness/Shine/Glow”
58%of negative reviews mention “Durability”
8.5%of orders come back
“They blew out with in about a month of buying it”
A buyer, on “Durability”58% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Warm White Icicle Lights Outdoor questions

Answered from the same tracked data.