Wallpaper Steamer
FailDemand is soft, at -11.2% this quarter, so Wallpaper Steamer is a Fail.
- Flapen Score
- 47 / 100Ranks 4,985 of 9,536 Tools & Home Improvement niches · −1 vs the category median of 4847
- Market size
- $1.3M/yr402K searches / yr
- 90-day growth
- -11.2%search demand this quarter
- Competition
- 66%top-5 click share · 9 brands · 21 sellers
Flapen Score
Wallpaper Steamer against its category
The dotted line is the Tools & Home Improvement average. Past it, Wallpaper Steamer is stronger. Inside it, weaker.
Market
The Wallpaper Steamer market on Amazon at a glance
Shoppers on Amazon United States searched for Wallpaper Steamer 402K times last year and spent an estimated $1.3M. The top 5 brands take 87% of clicks. Demand peaks in Jul. Flapen scores it 47 out of 100, a Fail.
01 · Demand
3.0% of searches ended in a purchase last week.
Shoppers searched for this 402K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -11.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.
- Searches, last 12 months
- 402K
- Growth, 90 days vs prior 90
- -11.2%
- Conversion, latest week
- 3.0%
- Market size, estimated
- $1.3Ma year
- Peak month
- July1.9× the quietest month
- Top search term
- wagner steam cleaner143K searches a year
02 · Price
A sale here is worth $105.01.
Listings sell for $105.01 on average, from $46.45 to $204.28. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $105.01 that is $53K to $79K a year per listing.
- Average price
- $105.01above the $15 to $100 sweet spot
- Price range
- $46.45–$204.28
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $53K–$79K
- Returns
- 3.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #23 within Wallpaper & Wallpapering Supplies. It carries 2,330 reviews at 4.17 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 2.0%
- Average rank
- #23in Wallpaper & Wallpapering Supplies
- Average rating
- 4.17 starsAmazon United States average 4.42 stars
- Average reviews
- 2,330per listing
- Listings tracked
- 15
04 · Newcomers
Amazon counts 7 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 7 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Wallpaper Steamer products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Wagner Spraytech 2494184 915e On-Demand Steam Cleaner & Wallpaper Removal Multipurpose Power Steamer 18 Attachments Included (Some Pieces Included in Storage Compartment) For Floor
- Price
- $149.11
- Rating
- 4.0/5
- Reviews
- 108
- Age
- 3mo ago
Wagner Spraytech 2439019 725 Wallpaper Steamer Steam Cleaner for Easy Wallpaper Removal 2 Steam Plates Included
- Price
- $65.13
- Rating
- 4.4/5
- Reviews
- 1,020
- Age
- 4y ago
Wagner Spraytech 2494398 905e AutoRight Multi-Purpose Steam Cleaner 12 Accessories Included Power Steamer for cleaning Color May Vary
- Price
- $115.89
- Rating
- 4.0/5
- Reviews
- 108
- Age
- 2mo ago
Goplus Wallpaper Steamer Chemical-Free Cleaner for Wallpaper Removal w/ 10FT Hose & Large Steam Plate
- Price
- $54.23
- Rating
- 4.3/5
- Reviews
- 319
- Age
- 6y ago
KITLUCK Wallpaper Steamer 1500W Chemical Free Wallpaper Remover with 11.5 FT Cooling-Touch Hose 1.2 Gallon Water Tank Large Steam Plate Steam Generator Steam Cleaner for Wallpaper Removal
- Price
- $61.95
- Rating
- 4.3/5
- Reviews
- 64
- Age
- 1y ago
Trending
90-day click momentumWagner Spraytech 2494398 905e AutoRight Multi-Purpose Steam Cleaner 12 Accessories Included Power Steamer for cleaning Color May Vary
- Price
- $115.89
- Rating
- 4.0/5
- Reviews
- 108
- Age
- 2mo ago
Wagner Spraytech 2494184 915e On-Demand Steam Cleaner & Wallpaper Removal Multipurpose Power Steamer 18 Attachments Included (Some Pieces Included in Storage Compartment) For Floor
- Price
- $149.11
- Rating
- 4.0/5
- Reviews
- 108
- Age
- 3mo ago
GOATCLEAN Steam Cleaner for Home Multipurpose Chemical-Free Steamer
- Price
- $113.57
- Rating
- 3.9/5
- Reviews
- 39
- Age
- 6mo ago
Wagner Spraytech 2494399 925e Elite Steamer Multi-Purpose Mop with 20 Accessories for Chemical-Free Steam Cleaning Hardwood Floors Tile and More
- Price
- $184.54
- Rating
- 4.0/5
- Reviews
- 108
- Age
- 3mo ago
Steam Cleaner Portable Steamer for Cleaning with 16pcs Accessories 6-Level Adjustable and 15s Heat-Up Handheld Steam Cleaner for Home Tile Dirt Grout Grease Car Detailing
- Price
- $64.85
- Rating
- 4.4/5
- Reviews
- 2,412
- Age
- 10mo ago
Newest
by launch dateWagner Spraytech 2494398 905e AutoRight Multi-Purpose Steam Cleaner 12 Accessories Included Power Steamer for cleaning Color May Vary
- Price
- $115.89
- Rating
- 4.0/5
- Reviews
- 108
- Age
- 2mo ago
Wagner Spraytech 2494399 925e Elite Steamer Multi-Purpose Mop with 20 Accessories for Chemical-Free Steam Cleaning Hardwood Floors Tile and More
- Price
- $184.54
- Rating
- 4.0/5
- Reviews
- 108
- Age
- 3mo ago
Wagner Spraytech 2494184 915e On-Demand Steam Cleaner & Wallpaper Removal Multipurpose Power Steamer 18 Attachments Included (Some Pieces Included in Storage Compartment) For Floor
- Price
- $149.11
- Rating
- 4.0/5
- Reviews
- 108
- Age
- 3mo ago
GOATCLEAN Steam Cleaner for Home Multipurpose Chemical-Free Steamer
- Price
- $113.57
- Rating
- 3.9/5
- Reviews
- 39
- Age
- 6mo ago
HIUMTREE Wallpaper Steamer Remover With Steam Plates 2h Continuous Steam
- Price
- $68.48
- Rating
- 4.0/5
- Reviews
- 15
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 falling
Sellers
21
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
9%
- Wagner64%
- Goplus6%
- McCULLOCH6%
- KITLUCK5%
- GOATCLEAN5%
- WSRYYCC4%
- Open — no brand owns it (3 brands, 9%)
Demand
Wallpaper Steamer search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 1.9×
Search terms
Top Wallpaper Steamer search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- wagner steam cleaner143K/yr
- wallpaper steamer77K/yr
- wagner steamer36K/yr
- wagner 915e power steamer31K/yr
- wallpaper remover steamer18K/yr
- wallpaper steamer for wallpaper removal13K/yr
- wall paper steamer removal11K/yr
- wall paper steamer8K/yr
- steamer for wallpaper removal7K/yr
- steam cleaner wagner8K/yr
Reviews and returns
What reviews say buyers love and hate about Wallpaper Steamer
We read the reviews and the return reasons for every product selling here.
“Did not heat up well”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wallpaper Steamer questions
Answered from the same tracked data.